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S/B Foundation 005 Pure Beige dupes and alternatives Temptu

Medium tan · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free0Oil-free0With SPF1Mineral1

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Only showing matches with medium coverage, in liquid form, without silicones or alcohol denat.

  • 8 matches have no formulation listed and are not shown.

Closest shade match: Kosas Revealer Skin-Improving Foundation SPF 25 Medium Deep Neutral Warm 340

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Temptu
005 Pure BeigeChange shade
Depth and undertone: Medium tan · Cool · pink
Finish and coverage: Luminous · Buildable coverage
The match
Kosas
Medium Deep Neutral Warm 340
Depth and undertone: Medium · Warm · peach
Finish and coverage: Natural · Medium coverage
Shade match
63out of 100
Colour
73
Depth
84
Undertone
25
Medium confidence· Digital matchWhy it matches
Best price
$45SephoraSephora
Costs $16 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

Looking for a concealer in your shade?

The closest shade to Temptu S/B Foundation 005 Pure Beige (Medium tan · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Close colour
    • Tan · Cool undertone

    $30

    SephoraView at Sephora
  2. NARS Radiant Creamy Concealer

    Hazelnut

    NARS Radiant Creamy Concealer, shade Hazelnut

    • Close colour
    • Tan · Cool undertone

    $36

    SephoraView at Sephora
  3. Rare Beauty Liquid Touch Brightening Concealer

    390C

    Rare Beauty Liquid Touch Brightening Concealer, shade 390C

    • Close colour
    • Medium · Cool undertone

    $24

    SephoraView at Sephora
  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Close colour
    • Medium tan · Neutral · neutral pink undertone

    $34

    SephoraView at Sephora
  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Caramel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Caramel

    • Slight colour difference
    • Medium tan · Neutral undertone

    $12

    Ulta BeautyView at Ulta Beauty
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW30

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW30

    • Slight colour difference
    • Medium · Cool · rosy undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Neutral Warm 340, against Temptu S/B Foundation in 005 Pure Beige. Every attribute compared, with its share of the score.

ComparedYour shade005 Pure BeigeClosest shade matchMedium Deep Neutral Warm 340Score
Shade match55% of overall63
Colour73#bc826c#c39077Close colourColour difference 4.6 (0 is identical)
Depth84Medium tanMediumSome differenceDepth difference: 6.4
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone25Cool · pinkWarm · peachDifferentfrom retailer shade descriptions
Finish & visual result25% of overall77
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combinationSkin-type suitability not published for one product
Overall match 71/100Shade match 63/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Deep Neutral Warm 340.

Same or better

  • Medium rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No drying alcohol listed
  • Adds SPF 25

Different

  • Small colour difference on the swatch
  • Runs slightly lighter
  • Slightly warmer undertone
  • Natural finish instead of luminous

Ingredients (information only, not scored)

1 shared ingredient; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedSPF 25
OverlapSilicone-based vs unknown-based; silicone high vs none
View full match

Where to buy Medium Deep Neutral Warm 340

Best price
$45SephoraSephora
Costs $16 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.