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S/B Foundation 005 Pure Beige dupes and alternatives Temptu

Medium tan · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free14No drying alcohol11Vegan3Cruelty-free9Oil-free0With SPF2Mineral4

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15 of 30

Only showing matches made for combination skin, with medium coverage.

  • 1 match has no skin type listed and is not shown.

Closest shade match: Lancôme Teint Idole Ultra Wear Care and Glow Foundation 430C

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Temptu
005 Pure BeigeChange shade
Depth and undertone: Medium tan · Cool · pink
Finish and coverage: Luminous · Buildable coverage
The match
Lancôme
430C
Depth and undertone: Medium tan · Cool
Finish and coverage: Natural · Medium coverage
Shade match
91out of 100
Colour
85
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$53Ulta BeautyUlta Beauty
Costs $24 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Makeup By Mario SurrealSkin Natural Finish Foundation 17.5 N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Temptu
005 Pure BeigeChange shade
Depth and undertone: Medium tan · Cool · pink
Finish and coverage: Luminous · Buildable coverage
The match
Makeup By Mario
17.5 N
Depth and undertone: Medium tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
78out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
77
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $19 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    17 N
    Shade match 76
    $48SephoraSephoraCosts $19 more

    Matches: Both claim a skin-like finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    76
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  2. #4 · Tarte

    CC color-correcting tinted serum

    Deep
    Shade match 86
    $42SephoraSephoraCosts $13 more

    Matches: Very close colourBoth claim a blurring effectBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    86
    Finish & visual result
    65
    Wear & performance
    80
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  3. #5 · Hourglass

    Ambient Soft Glow Foundation

    11
    Shade match 85
    $60SephoraSephoraCosts $31 more

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    65
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · ColourPop

    Pretty Fresh Hyaluronic Hydrating Foundation

    Dark 153C
    Shade match 89
    $12$16Ulta BeautyUlta Beauty$17 less (59%)

    Matches: Same cool undertoneBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Natural rather than luminous finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    60
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: cool

    Medium confidence· Digital match

    View match
  5. #7 · Ulta Beauty Collection

    Velvet Veil Minerals Powder Foundation

    Tan Cool
    Shade match 91
    $16Ulta BeautyUlta Beauty$13 less (45%)

    Matches: Very close colourSame cool undertoneBoth claim a lightweight feel

    Differences: Matte rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    91
    Finish & visual result
    44
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Superbalanced Makeup Foundation

    72 Sunny
    Shade match 80
    $43Ulta BeautyUlta BeautyCosts $14 more

    Matches: Similar undertone (neutral vs cool)Both claim long-wearingNo drying alcohol listed

    Differences: Slightly lighterNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    80
    Finish & visual result
    56
    Wear & performance
    80
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly lighter · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · Ogee

    Multi-Use Sculpted Foundation and Concealer Stick

    Maple 8.25W
    Shade match 64
    $48Ulta BeautyUlta BeautyCosts $19 more

    Matches: Both claim a skin-like finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    64
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium deep, golden bronze undertones

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    Infallible Skin Ink 2-in-1 Foundation Concealer

    318 Tan Cool
    Shade match 84
    $18.99Ulta BeautyUlta Beauty(product price)$10.01 less (35%)

    Matches: Same cool undertoneBoth claim a skin-like finishClaims transfer resistance

    Differences: Matte rather than luminous finishMedium rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    56
    Wear & performance
    61
    Skin suitability
    50

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage · No blurring effect claimed

    Medium confidence· Digital match

    View match
  9. #11 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Neutral Warm 340
    Shade match 63
    $45SephoraSephoraCosts $16 more

    Matches: Both claim a skin-like finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneNatural rather than luminous finish

    Score details
    Shade match
    63
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Natural rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: Medium Deep with subtle peach undertones

    Medium confidence· Digital match

    View match
  10. #12 · Makeup By Mario

    SurrealSkin Luminous Hydrating Foundation

    17N
    Shade match 76
    $48SephoraSephoraCosts $19 more

    Matches: Both claim long-wearingClaims colour stabilityBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    76
    Finish & visual result
    56
    Wear & performance
    85
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  11. #13 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Medium
    Shade match 82
    $16Ulta BeautyUlta Beauty(product price)$13 less (45%)

    Matches: Very close colourBoth claim a blurring effectNo drying alcohol listed

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    82
    Finish & visual result
    65
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  12. #14 · ColourPop

    Pretty Fresh Hyaluronic Hydrating Foundation

    Dark 170N
    Shade match 75
    $12$16Ulta BeautyUlta Beauty$17 less (59%)

    Matches: Both claim a skin-like finishBoth claim a lightweight feelNo drying alcohol listed

    Differences: Neutral rather than cool undertoneNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    75
    Finish & visual result
    68
    Wear & performance
    60
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than luminous finish · Medium rather than buildable coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: neutral

    Medium confidence· Digital match

    View match
  13. #15 · Ulta Beauty Collection

    Velvet Veil Minerals Powder Foundation

    Tan Deep Cool
    Shade match 84
    $16Ulta BeautyUlta Beauty$13 less (45%)

    Matches: Same cool undertoneBoth claim a lightweight feelNo drying alcohol listed

    Differences: Matte rather than luminous finishMedium rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    44
    Wear & performance
    60
    Skin suitability
    50

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than luminous finish · Medium rather than buildable coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to Temptu S/B Foundation 005 Pure Beige (Medium tan · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    40.5 Deep

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 40.5 Deep

    • Close colour
    • Tan · Cool undertone

    $30

    SephoraView at Sephora
  2. NARS Radiant Creamy Concealer

    Hazelnut

    NARS Radiant Creamy Concealer, shade Hazelnut

    • Close colour
    • Tan · Cool undertone

    $36

    SephoraView at Sephora
  3. Rare Beauty Liquid Touch Brightening Concealer

    390C

    Rare Beauty Liquid Touch Brightening Concealer, shade 390C

    • Close colour
    • Medium · Cool undertone

    $24

    SephoraView at Sephora
  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Close colour
    • Medium tan · Neutral · neutral pink undertone

    $34

    SephoraView at Sephora
  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Caramel

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Caramel

    • Slight colour difference
    • Medium tan · Neutral undertone

    $12

    Ulta BeautyView at Ulta Beauty
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW30

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW30

    • Slight colour difference
    • Medium · Cool · rosy undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 430C, against Temptu S/B Foundation in 005 Pure Beige. Every attribute compared, with its share of the score.

ComparedYour shade005 Pure BeigeClosest shade match430CScore
Shade match55% of overall91
Colour85#bc826c#bd886dVery close colourColour difference 2.9 (0 is identical)
Depth96Medium tanMedium tanSameDepth difference: 2.3
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall56
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, combination, sensitiveSkin-type suitability not published for one product
Overall match 74/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Care and Glow Foundation in 430C.

Same or better

  • Very close colour
  • Same cool undertone
  • Medium rather than buildable coverage
  • Claims transfer resistance
  • Adds SPF 27

Different

  • Natural finish instead of luminous
  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim a lightweight feel
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 25%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedSPF 27
OverlapBoth silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Makeup By Mario SurrealSkin Natural Finish Foundation in 17.5 N, against Temptu S/B Foundation in 005 Pure Beige. Every attribute compared, with its share of the score.

ComparedYour shade005 Pure BeigeClosest overall alternative17.5 NScore
Shade match55% of overall76
Colour74#bc826c#b88160Close colourColour difference 4.4 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.3
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone65Cool · pinkNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall77
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedNormal, combination, oilySkin-type suitability not published for one product
Overall match 78/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Makeup By Mario SurrealSkin Natural Finish Foundation in 17.5 N.

Same or better

  • Medium rather than buildable coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Neutral rather than cool undertone
  • Natural finish instead of luminous

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Care and Glow Foundation 430C

Match price
$53Ulta BeautyUlta Beauty
Costs $24 more

Your shade $29 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Makeup By Mario SurrealSkin Natural Finish Foundation 17.5 N

Best price
$48SephoraSephora
Costs $19 more

Your shade $29 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.