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S/B Foundation 009 Natural Mocha dupes and alternatives Temptu

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in serum form, without talc.

  • 11 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: Well People Skinforia Serum Foundation 40 Deep Neutral

The equivalent shade and the most similar foundation overall.

Your shade
Temptu
009 Natural MochaChange shade
Depth and undertone: Deep · Neutral
Finish and coverage: Luminous · Buildable coverage
The match
Well People
40 Deep Neutral
Depth and undertone: Deep · Neutral
Finish and coverage: Natural · Buildable coverage
Overall match
88out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
68
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$21Ulta BeautyUlta Beauty
$8 less (28%)

Your shade $29 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 96
    $46Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Radiant rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    74
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Radiant rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: dark deep rich brown with neutral undertone for deep dark skin

    Medium confidence· Digital match

    View match
  2. Shade match 95
    $42Ulta BeautyUlta BeautyCosts $13 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than luminous finishFull rather than buildable coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    59
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: for deep skin with balanced neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · Revolution Beauty

    Skin Silk Serum Foundation

    F15
    Shade match 91
    $15Ulta BeautyUlta Beauty(product price)$14 less (48%)

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Radiant rather than luminous finishLight rather than buildable coverageNo blurring effect claimed

    Score details
    Shade match
    91
    Finish & visual result
    77
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Radiant rather than luminous finish · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Contains listed fragrance

    Retailer shade note: For deep skin tones with a neutral undertone

    Medium confidence· Digital match

    View match
  4. #5 · Revolution Beauty

    Skin Silk Serum Foundation

    F16
    Shade match 88
    $15Ulta BeautyUlta Beauty(product price)$14 less (48%)

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Slightly cooler undertoneRadiant rather than luminous finishLight rather than buildable coverage

    Score details
    Shade match
    88
    Finish & visual result
    77
    Wear & performance
    60
    Skin suitability
    50

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than luminous finish · Light rather than buildable coverage · No blurring effect claimed · No long-wear claim · Contains listed fragrance

    Retailer shade note: For deep skin tones with a red undertone

    Medium confidence· Digital match

    View match
  5. Shade match 89
    $42Ulta BeautyUlta BeautyCosts $13 more

    Matches: Same neutral undertoneBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly lighterNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    89
    Finish & visual result
    59
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Slightly lighter · Natural rather than luminous finish · Full rather than buildable coverage · No skin-like finish claimed

    Retailer shade note: for deep skin with neutral copper undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Temptu S/B Foundation 009 Natural Mocha (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

  2. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Very close colour
    • Deep · Neutral undertone

    $10.99

  3. CoverGirl TruBlend Undercover Concealer

    Bronze

    CoverGirl TruBlend Undercover Concealer, shade Bronze

    • Very close colour
    • Deep · Neutral · neutral pink undertone

    $11.99

  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Close colour
    • Deep · Neutral undertone

    $36

  5. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    44.0 Deep Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural

    • Close colour
    • Deep · Neutral undertone

    $30

  6. Dior Forever Skin Correct Full-Coverage Concealer

    9 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 9 Neutral

    • Close colour
    • Very deep · Neutral undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Well People Skinforia Serum Foundation in 40 Deep Neutral, against Temptu S/B Foundation in 009 Natural Mocha. Every attribute compared, with its share of the score.

ComparedYour shade009 Natural MochaClosest match40 Deep NeutralScore
Shade match55% of overall97
Colour95#80513d#7f513aLooks identicalColour difference 1.3 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.2
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall68
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage100BuildableBuildableSameSame buildable coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedCombination, dry, normal, oilySkin-type suitability not published for one product
Overall match 88/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 40 Deep Neutral.

Same or better

  • $8 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same buildable coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of luminous
  • No blurring effect claimed

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy 40 Deep Neutral

Best price
$21Ulta BeautyUlta Beauty
$8 less (28%)

Your shade $29 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.