S/B Foundation 009 Natural Mocha dupes and alternatives Temptu
Deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Coverage
- Light0
- Medium2
- Full0
- Buildable0
Skin type
- Dry2
- Normal2
- Combination2
- Oily1
- Sensitive0
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance2
- Alcohol denat.2
- Talc2
- Silicones0
- Coconut oil2
SortSort byOverall match
2 of 30 matches
Only showing matches with medium coverage, with a natural finish, in liquid form.
- 11 matches have no formulation listed and are not shown.
Closest shade match: e.l.f. Cosmetics Soft Glam Satin Foundation 52 Deep Cool
The equivalent shade: scored on colour, depth and undertone only.
009 Natural MochaChange shade
- Shade match
- 87out of 100
- Colour
- 92
- Depth
- 99
- Undertone
- 65
Your shade $29 at Ulta Beauty · product price; shade not separately priced
Where to buy 52 Deep Cool
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Closest overall alternative: Charlotte Tilbury Beautiful Skin Medium Coverage Foundation 16 Cool
The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
009 Natural MochaChange shade

- Overall match
- 78out of 100
- Shade (Shade match)
- 86
- Finish (Finish & visual result)
- 65
- Wear (Wear & performance)
- 80
- Skin (Skin suitability)
- 50
Your shade $29 at Ulta Beauty
Where to buy 16 Cool
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Temptu S/B Foundation 009 Natural Mocha (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

15 Deep
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep
- Very close colour
- Deep · Neutral undertone
$36
Dark Coffee
Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee
- Very close colour
- Deep · Neutral undertone
$10.99
Bronze
CoverGirl TruBlend Undercover Concealer, shade Bronze
- Very close colour
- Deep · Neutral · neutral pink undertone
$11.99

Chestnut
Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut
- Close colour
- Deep · Neutral undertone
$36

44.0 Deep Natural
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 44.0 Deep Natural
- Close colour
- Deep · Neutral undertone
$30
9 Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 9 Neutral
- Close colour
- Very deep · Neutral undertone
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
e.l.f. Cosmetics Soft Glam Satin Foundation in 52 Deep Cool, against Temptu S/B Foundation in 009 Natural Mocha. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To e.l.f. Cosmetics Soft Glam Satin Foundation in 52 Deep Cool.
Same or better
- $21 less
- Very close colour
- Medium rather than buildable coverage
- Both claim long-wearing
- Claims not settling into lines
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Slightly cooler undertone
- Natural finish instead of luminous
- No skin-like finish claimed
- No blurring effect claimed
Ingredients (information only, not scored)
7 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.
Why the closest overall alternative works
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation in 16 Cool, against Temptu S/B Foundation in 009 Natural Mocha. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Charlotte Tilbury Beautiful Skin Medium Coverage Foundation in 16 Cool.
Same or better
- Very close colour
- Medium rather than buildable coverage
- Both claim a blurring effect
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Slightly cooler undertone
- Natural finish instead of luminous
- No skin-like finish claimed
Ingredients (information only, not scored)
8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Where to buy
Closest shade match
e.l.f. Cosmetics Soft Glam Satin Foundation 52 Deep Cool
Your shade $29 at Ulta Beauty · product price; shade not separately priced
Closest overall alternative
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation 16 Cool
Your shade $29 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.