Beautler.Your beauty butler

Architecture Soft Matte 24H Multi-Use Foundation Stick 13.5C Sienna dupes and alternatives Tom Ford

Medium light · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Wet n Wild PhotoFocus Liquid Foundation Golden Beige

The equivalent shade and the most similar foundation overall.

The match
Wet n Wild
Golden Beige
Depth and undertone: Medium light · Warm · golden
Finish and coverage: Matte · Full coverage
Overall match
85out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
94
Wear (Wear & performance)
40
Skin (Skin suitability)
67
Shade match
96out of 100
Colour
93
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$5.24Ulta BeautyUlta Beauty
$54.76 less (91%)

Your shade $60 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

Ranked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.

  1. Overall 81
    $44SephoraSephora$16 less (27%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  2. #3 · Clinique

    Beyond Perfecting Foundation + Concealer

    6.5 Buttermilk
    Overall 81
    $41SephoraSephora$19 less (32%)

    Matches: Very close colourSame warm undertoneBoth claim 24-hour wear

    Differences: Natural rather than matte finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    58
    Wear & performance
    74
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  3. #4 · Revlon

    PhotoReady Lift & Fill Skin Tint

    110 Light
    Overall 82
    $12.59$17.99Ulta BeautyUlta Beauty$47.41 less (79%)

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than matte finish · Light rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  4. Overall 80
    $44SephoraSephora$16 less (27%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    93
    Finish & visual result
    64
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  5. Overall 80
    $39Ulta BeautyUlta Beauty(product price)$21 less (35%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same medium coverage

    Differences: Natural rather than matte finishNo skin-like finish claimedDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: deep, warm-neutral undertones

    Medium confidence· Digital match

    View match
  6. Overall 73
    $55Ulta BeautyUlta Beauty$5 less (8%)

    Matches: Near-identical swatch colourNo fragrance listedAdds SPF 15

    Differences: Natural rather than matte finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    58
    Wear & performance
    38
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  7. #8 · CoverGirl

    Clean Fresh Skin Milk Foundation

    Tan 580
    Overall 75
    $8.74$12.49Ulta BeautyUlta Beauty$51.26 less (85%)

    Matches: Very close colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Radiant rather than matte finishLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    42
    Wear & performance
    72
    Skin suitability
    90

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No long-wear claim · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. Overall 71
    $63Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourClaims transfer resistanceBoth claim a lightweight feel

    Differences: Luminous rather than matte finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    38
    Wear & performance
    61
    Skin suitability
    84

    Very close colour · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than matte finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  9. Overall 60
    $69Ulta BeautyUlta Beauty(product price)Costs $9 more

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Described as medium tan, yours as deepBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    40
    Finish & visual result
    88
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Described as medium tan, yours as deep · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines

    Retailer shade note: dark-medium shade, golden undertone

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as deep

    View match
  10. #11 · Anastasia Beverly Hills

    Impeccable Blurring Second-Skin Matte Foundation

    4O
    Overall 59
    $49Ulta BeautyUlta Beauty$11 less (18%)

    Matches: Very close colourSame matte finishBoth claim a skin-like finish

    Differences: Described as medium, yours as deepOlive rather than warm undertoneFull rather than medium coverage

    Score details
    Shade match
    40
    Finish & visual result
    94
    Wear & performance
    70
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Described as medium, yours as deep · Olive rather than warm undertone · Full rather than medium coverage · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: medium skin with olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  11. #12 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Neutral 220
    Overall 58
    $45SephoraSephora$15 less (25%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Described as medium, yours as deepSlightly cooler undertoneNatural rather than matte finish

    Score details
    Shade match
    40
    Finish & visual result
    85
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Described as medium, yours as deep · Slightly cooler undertone · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: Medium with neutral cool undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match
  12. #13 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Medium Deep Neutral Olive 290
    Overall 58
    $45SephoraSephora$15 less (25%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim a skin-like finish

    Differences: Described as medium tan, yours as deepOlive rather than warm undertoneNatural rather than matte finish

    Score details
    Shade match
    40
    Finish & visual result
    85
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Described as medium tan, yours as deep · Olive rather than warm undertone · Natural rather than matte finish · Does not claim not settling into lines

    Retailer shade note: Medium Deep with subtle olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium tan, yours as deep

    View match

Looking for a concealer in your shade?

The closest shade to Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick 13.5C Sienna (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    21.0 Medium Tan

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 21.0 Medium Tan

    • Very close colour
    • Medium light · Warm undertone

    $30

  2. CoverGirl TruBlend Undercover Concealer

    Golden Natural

    CoverGirl TruBlend Undercover Concealer, shade Golden Natural

    • Very close colour
    • Medium · Warm · golden undertone

    $12.99

  3. Tarte Shape Tape Full Coverage Matte Concealer

    47S tan-deep sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 47S tan-deep sand

    • Close colour
    • Medium · Warm · golden undertone

    $32

  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Golden

    • Close colour
    • Medium · Warm · golden undertone

    $12

  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    410

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 410

    • Close colour
    • Medium · Warm · golden undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Wet n Wild PhotoFocus Liquid Foundation in Golden Beige, against Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick in 13.5C Sienna. Every attribute compared, with its share of the score.

ComparedYour shade13.5C SiennaClosest matchGolden BeigeScore
Shade match55% of overall96
Colour93#ca9f7b#cf9f75Very close colourColour difference 1.8 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.6
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall94
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall67
Skin type67Normal, dry, combinationDry, normalBoth marketed for normal/​dry skin
Overall match 85/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Wet n Wild PhotoFocus Liquid Foundation in Golden Beige.

Same or better

  • $54.76 less
  • Very close colour
  • Same warm undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • No fragrance listed

Different

  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for combination skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy Golden Beige

Best price
$5.24Ulta BeautyUlta Beauty
$54.76 less (91%)

Your shade $60 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.