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Architecture Soft Matte 24H Multi-Use Foundation Stick 7.0N Fawn dupes and alternatives Tom Ford

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without silicones, alcohol denat or talc.

  • 9 matches have no formulation listed and are not shown.

Closest shade match: Kryolan Professional Makeup Natural Fluid Foundation NO 4

The equivalent shade: scored on colour, depth and undertone only.

The match
Kryolan Professional Makeup
NO 4
Depth and undertone: Fair · Olive
Finish and coverage: Natural · Light coverage
Shade match
88out of 100
Colour
94
Depth
95
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$51.50Ulta BeautyUlta Beauty
$8.50 less (14%)

Your shade $60 at Sephora · product price; shade not separately priced

Closest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Light+ Neutral Warm 170

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Kosas
Light+ Neutral Warm 170
Depth and undertone: Light · Warm · peach
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
85
Wear (Wear & performance)
68
Skin (Skin suitability)
100
Best price
$45SephoraSephora
$15 less (25%)

Your shade $60 at Sephora

Looking for a concealer in your shade?

The closest shade to Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick 7.0N Fawn (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Coconut Flakes 2.7 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Coconut Flakes 2.7 Neutral

    • Very close colour
    • Light · Neutral undertone

    $31

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 2

    • Very close colour
    • Fair · Neutral undertone

    $22

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC11.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11.5

    • Looks identical
    • Fair · Warm · peach undertone

    $30

  4. NARS Soft Matte Complete Concealer

    Marron Glacé

    NARS Soft Matte Complete Concealer, shade Marron Glacé

    • Very close colour
    • Fair · Warm · peach undertone

    $36

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    230

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 230

    • Close colour
    • Very fair · Neutral undertone

    $30

  6. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    220 Buff C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 220 Buff C

    • Very close colour
    • Light · Warm undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Kryolan Professional Makeup Natural Fluid Foundation in NO 4, against Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick in 7.0N Fawn. Every attribute compared, with its share of the score.

ComparedYour shade7.0N FawnClosest shade matchNO 4Score
Shade match55% of overall88
Colour94#edcaa3#f5cfa7Very close colourColour difference 1.6 (0 is identical)
Depth95FairFairSameDepth difference: 2.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone70NeutralOliveSome differencefrom retailer shade descriptions
Finish & visual result25% of overall70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity4024-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 78/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kryolan Professional Makeup Natural Fluid Foundation in NO 4.

Same or better

  • $8.50 less
  • Very close colour
  • Light rather than medium coverage
  • Both claim a skin-like finish
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Olive rather than neutral undertone
  • Natural finish instead of matte
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim not settling into lines

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs none

Why the closest overall alternative works

Kosas Revealer Skin-Improving Foundation SPF 25 in Light+ Neutral Warm 170, against Tom Ford Architecture Soft Matte 24H Multi-Use Foundation Stick in 7.0N Fawn. Every attribute compared, with its share of the score.

ComparedYour shade7.0N FawnClosest overall alternativeLight+ Neutral Warm 170Score
Shade match55% of overall85
Colour91#edcaa3#e6c298Very close colourColour difference 2.1 (0 is identical)
Depth91FairLightCloseDepth difference: 4.1
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone65NeutralWarm · peachSome differencefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity7024-hour wearLong-wearingSome differenceYour product claims 24-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, dry, combinationNormal, dry, combinationBoth marketed for normal/​dry/​combination skin
Overall match 83/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Light+ Neutral Warm 170.

Same or better

  • $15 less
  • Very close colour
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No fragrance listed
  • Adds SPF 25

Different

  • Runs slightly deeper
  • Slightly warmer undertone
  • Natural finish instead of matte
  • Does not claim not settling into lines

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 25
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

Kryolan Professional Makeup Natural Fluid Foundation NO 4

Match price
$51.50Ulta BeautyUlta Beauty
$8.50 less (14%)

Your shade $60 at Sephora · product price; shade not separately priced

Closest overall alternative

Kosas Revealer Skin-Improving Foundation SPF 25 Light+ Neutral Warm 170

Best price
$45SephoraSephora
$15 less (25%)

Your shade $60 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.