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Born This Way Soft Matte Foundation Porcelain dupes and alternatives Too Faced

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage, in powder form, without talc or alcohol denat.

  • 4 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Feather Matte Powder Foundation 2C Madeleine

The equivalent shade and the most similar foundation overall.

The match
Laura Mercier
2C Madeleine
Depth and undertone: Light · Cool
Finish and coverage: Matte · Buildable coverage
Overall match
78out of 100
Shade (Shade match)
80
Finish (Finish & visual result)
79
Wear (Wear & performance)
67
Skin (Skin suitability)
84
Shade match
80out of 100
Colour
not scored yet
Depth
88
Undertone
65
Low confidence· Digital matchWhy it matches
Match price
$54Ulta BeautyUlta Beauty
Costs $6 more

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Soft Matte Foundation Porcelain (Light medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Light Beige

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Light Beige

    • Slight colour difference
    • Light medium · Neutral undertone

    $36

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC17

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC17

    • Very close colour
    • Light · Neutral undertone

    $30

  2. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Looks identical
    • Light medium · Warm undertone

    $10.99

  3. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5N

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5N

    • Close colour
    • Light medium · Neutral undertone

    $31

  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Tan

    • Very close colour
    • Light medium

    $12

  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5

    • Close colour
    • Light medium · Neutral undertone

    $42

  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    2N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 2N1

    • Slight colour difference
    • Medium light · Neutral undertone

    $34

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Laura Mercier Real Flawless Feather Matte Powder Foundation in 2C Madeleine, against Too Faced Born This Way Soft Matte Foundation in Porcelain. Every attribute compared, with its share of the score.

ComparedYour shadePorcelainClosest match2C MadeleineScore
Shade match55% of overall80
Colournot comparable#f1ab77No swatchNot comparedNo swatch colour on one side
Depth88Light mediumLightCloseDepth difference: 5.1
Retailer descriptionFairLightSome differenceRetailer descriptions one depth band apart
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall67
Longevity6024-hour wear16-hour wearSome difference16-hour wear claimed against 24-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 78/100Shade match 80/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Feather Matte Powder Foundation in 2C Madeleine.

Same or better

  • Same matte finish
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Runs slightly lighter
  • Slightly cooler undertone
  • No skin-like finish claimed
  • Does not claim colour stability

Not compared

  • Colour not compared: swatch data missing

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs high

Where to buy 2C Madeleine

Match price
$54Ulta BeautyUlta Beauty
Costs $6 more

Your shade $48 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.