Born This Way Soft Matte Foundation Warm Beige dupes and alternatives Too Faced
4.3 (3,608)·Tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
64
Wear & performance
76
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for combination skin
Retailer shade note: medium-deep skin with neutral/deep peachy undertones
Matches: Near-identical swatch colour· Same neutral undertone· Same medium coverage
Differences: Natural rather than matte finish· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
98
Finish & visual result
64
Wear & performance
63
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: medium - neutral, slightly warm
$13.99Ulta Beauty(product price)$34.01 less (71%)4.3 (33,167)
Matches: Very close colour· Same neutral undertone· Same medium coverage
Differences: Natural rather than matte finish· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
82
Wear & performance
40
Skin suitability
84
Very close colour · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Near-identical swatch colour· Same medium coverage· Claims a blurring effect
Differences: Olive rather than neutral undertone· Natural rather than matte finish· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
64
Wear & performance
63
Skin suitability
60
Looks identical · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Olive rather than neutral undertone · Natural rather than matte finish · No skin-like finish claimed · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin
Retailer shade note: M5.25 - medium-deep to deep with neutral undertones, and an olive tone
The closest shade to Too Faced Born This Way Soft Matte Foundation Warm Beige (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
about-face THE PERFORMER Skin-Focused Foundation in MD2NEUTRAL, against Too Faced Born This Way Soft Matte Foundation in Warm Beige. Every attribute compared, with its share of the score.
ComparedYour shadeWarm BeigeClosest matchMD2NEUTRALHow they compareScore
Shade match55% of overall98
Colour60%97#bc743e#be723cLooks identicalColour difference 1.0 (0 is identical)
Depth15%100TanTanSameDepth difference: 0.3
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Overall match 88/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
SephoraCosts $1 more
