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Born This Way Super Coverage Multi-Use Concealer Butterscotch dupes and alternatives Too Faced

Tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free5No drying alcohol5Vegan3Cruelty-free, applied. RemoveOil-free0With SPF0Mineral2

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Only showing matches cruelty-free, without silicones.

  • 12 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Deep Golden

The equivalent shade and the most similar concealer overall.

Your shade
Too Faced
ButterscotchChange shade
Depth and undertone: Tan · Warm · golden
Finish and coverage: Natural · Full coverage
The match
NYX Professional Makeup
Deep Golden
Depth and undertone: Tan · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
87out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
79
Wear (Wear & performance)
72
Skin (Skin suitability)
50
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$24 less (67%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4
    Shade match 89
    $22SephoraSephora$14 less (39%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Radiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: peach undertone

    Medium confidence· Digital match

    View match
  2. #3 · Glossier

    Stretch Concealer for Dewy Buildable Coverage

    Deep 1
    Shade match 79
    $22SephoraSephora$14 less (39%)

    Matches: Same warm undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    79
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Radiant · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly lighter · Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: golden undertone

    Medium confidence· Digital match

    View match
  3. #4 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    21W
    Shade match 40
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same warm undertoneSame natural finishClaims a skin-like finish

    Differences: Described as deep tan, yours as rich deepBuildable rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Described as deep tan, yours as rich deep · Buildable rather than full coverage

    Retailer shade note: deep tan with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as deep tan, yours as rich deep

    View match
  4. #5 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    19NC
    Shade match 40
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Described as tan, yours as rich deepSlightly cooler undertoneBuildable rather than full coverage

    Score details
    Shade match
    40
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Described as tan, yours as rich deep · Slightly cooler undertone · Buildable rather than full coverage

    Retailer shade note: tan with neutral cool undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Butterscotch (Tan · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Soft Matte Foundation

    Natural Beige

    Too Faced Born This Way Soft Matte Foundation, shade Natural Beige

    • Nearest in this range
    • Medium tan · Neutral · neutral golden undertone

    $48

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. Palladio Beauty Powder Finish Liquid Foundation

    Honey

    Palladio Beauty Powder Finish Liquid Foundation, shade Honey

    • Looks identical
    • Deep tan · Warm undertone

    $14.99

    Ulta BeautyView at Ulta Beauty
  2. Palladio Beauty Skin Tint

    Tan Honey

    Palladio Beauty Skin Tint, shade Tan Honey

    • Looks identical
    • Tan · Warm undertone

    $15.99

    Ulta BeautyView at Ulta Beauty
  3. Well People Skinforia Serum Foundation

    36 Tan Warm

    Well People Skinforia Serum Foundation, shade 36 Tan Warm

    • Very close colour
    • Tan · Warm undertone

    $21

    Ulta BeautyView at Ulta Beauty
  4. L'Oréal Paris True Match Super-Blendable Foundation

    W9 Warm Medium Deep

    L'Oréal Paris True Match Super-Blendable Foundation, shade W9 Warm Medium Deep

    • Very close colour
    • Tan · Warm undertone

    $13.99

    Ulta BeautyView at Ulta Beauty
  5. BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15

    Heavenly Honey

    BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15, shade Heavenly Honey

    • Very close colour
    • Tan · Warm undertone

    $14.95

    Ulta BeautyView at Ulta Beauty
  6. BLK/OPL TRUE COLOR Pore Perfecting Crème Powder Foundation

    Heavenly Honey

    BLK/OPL TRUE COLOR Pore Perfecting Crème Powder Foundation, shade Heavenly Honey

    • Very close colour
    • Tan · Warm undertone

    $14.95

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Butterscotch. Every attribute compared, with its share of the score.

ComparedYour shadeButterscotchClosest matchDeep GoldenScore
Shade match55% of overall99
Colour98#aa734e#aa734cLooks identicalColour difference 0.6 (0 is identical)
Depth100TanTanSameDepth difference: 0.0
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarm · goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 87/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Deep Golden.

Same or better

  • $24 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Medium rather than full coverage
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • No long-wear claim

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs moderate
View full match

Where to buy Deep Golden

Match price
$12Ulta BeautyUlta Beauty
$24 less (67%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.