Beautler.Your beauty butler

Born This Way Super Coverage Multi-Use Concealer Chestnut dupes and alternatives Too Faced

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0
Sort

7 of 30

Only showing matches with buildable coverage, without talc.

  • 1 match has no coverage listed and is not shown.

Closest shade matchClosest overall alternative: Glossier Stretch Concealer for Dewy Buildable Coverage Medium Deep 3

The equivalent shade and the most similar concealer overall.

The match
Glossier
Medium Deep 3
Depth and undertone: Deep · Neutral
Finish and coverage: Radiant · Buildable coverage
Overall match
84out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
67
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
91out of 100
Colour
86
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$22SephoraSephora
$14 less (39%)

Your shade $36 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 85
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same neutral undertoneSame natural finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. Shade match 80
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same neutral undertoneSame natural finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    80
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: deep tan with neutral warm undertones

    Medium confidence· Digital match

    View match
  3. Shade match 81
    $22SephoraSephora$14 less (39%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperRadiant rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Radiant · Buildable coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Radiant rather than natural finish · Buildable rather than full coverage

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  4. Shade match 83
    $31Ulta BeautyUlta Beauty(product price)$5 less (14%)

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly cooler undertoneLuminous rather than natural finishBuildable rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    55
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Luminous rather than natural finish · Buildable rather than full coverage

    Retailer shade note: for very deep cool skin with a red hue

    Medium confidence· Digital match

    View match
  5. #6 · Revlon

    ColorStay Skin Awaken Concealer

    Truffle
    Shade match 77
    $14.99Ulta BeautyUlta Beauty$21.01 less (58%)

    Matches: Same natural finishClaims transfer resistanceBoth claim a lightweight feel

    Differences: Buildable rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    77
    Finish & visual result
    91
    Wear & performance
    61
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Buildable rather than full coverage · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. Shade match 70
    $30Ulta BeautyUlta Beauty$6 less (17%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterSlightly warmer undertoneBuildable rather than full coverage

    Score details
    Shade match
    70
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Buildable rather than full coverage

    Retailer shade note: deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Chestnut (Deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Soft Matte Foundation

    Maple

    Too Faced Born This Way Soft Matte Foundation, shade Maple

    • Slight colour difference
    • Deep · Neutral undertone

    $48

Closest foundations

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4N72 - Cocoa

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4N72 - Cocoa

    • Looks identical
    • Deep · Neutral undertone

    $49

  2. Urban Decay Face Bond Self Setting Waterproof Foundation

    33

    Urban Decay Face Bond Self Setting Waterproof Foundation, shade 33

    • Looks identical
    • Deep · Neutral undertone

    $40

  3. Chanel LES BEIGES Water-Fresh Complexion Touch

    BD121

    Chanel LES BEIGES Water-Fresh Complexion Touch, shade BD121

    • Looks identical
    • Deep · Neutral undertone

    $72

  4. Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation

    42N Mahogany

    Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation, shade 42N Mahogany

    • Looks identical
    • Deep · Neutral undertone

    $32

  5. e.l.f. Cosmetics Soft Glam Satin Foundation

    53 Deep Neutral

    e.l.f. Cosmetics Soft Glam Satin Foundation, shade 53 Deep Neutral

    • Very close colour
    • Deep · Neutral undertone

    $8

  6. Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup

    Deep

    Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup, shade Deep

    • Very close colour
    • Deep · Neutral undertone

    $46

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Deep 3, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Chestnut. Every attribute compared, with its share of the score.

ComparedYour shadeChestnutClosest matchMedium Deep 3Score
Shade match55% of overall91
Colour86#86563b#875d40Very close colourColour difference 2.9 (0 is identical)
Depth95DeepDeepSameDepth difference: 2.9
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared67
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 84/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Concealer for Dewy Buildable Coverage in Medium Deep 3.

Same or better

  • $14 less
  • Very close colour
  • Same neutral undertone
  • Buildable rather than full coverage
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs oil-based; silicone high vs none

Where to buy Medium Deep 3

Best price
$22SephoraSephora
$14 less (39%)

Your shade $36 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.