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Born This Way Super Coverage Multi-Use Concealer Ganache dupes and alternatives Too Faced

Rich deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free6No drying alcohol6Vegan6Cruelty-free6Oil-free0With SPF0Mineral1

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6 of 30

Only showing matches with buildable coverage, in liquid form, without talc.

  • 1 match has no coverage listed and is not shown.
  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Milk Makeup Future Fluid Longwear Hydrating Concealer 30NC

The equivalent shade and the most similar concealer overall.

Your shade
Too Faced
GanacheChange shade
Depth and undertone: Rich deep · Neutral
Finish and coverage: Natural · Full coverage
The match
Milk Makeup
30NC
Depth and undertone: Rich deep · Neutral · neutral pink
Finish and coverage: Natural · Buildable coverage
Overall match
83out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
79
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
83out of 100
Colour
78
Depth
100
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
$6 less (17%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    29N
    Shade match 82
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same neutral undertoneSame natural finishClaims a skin-like finish

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    82
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #3 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    28C
    Shade match 74
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneBuildable rather than full coverage

    Score details
    Shade match
    74
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly cooler undertone · Buildable rather than full coverage

    Retailer shade note: very deep with cool undertones

    Medium confidence· Digital match

    View match
  3. #4 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    27W
    Shade match 71
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly warmer undertoneBuildable rather than full coverage

    Score details
    Shade match
    71
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than full coverage

    Retailer shade note: very deep with warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · Milk Makeup

    Future Fluid Longwear Hydrating Concealer

    26N
    Shade match 60
    $30Ulta BeautyUlta Beauty(product price)$6 less (17%)

    Matches: Same neutral undertoneSame natural finishClaims a skin-like finish

    Differences: Noticeably different swatch colourSlightly lighterBuildable rather than full coverage

    Score details
    Shade match
    60
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    50

    Visibly different colour · Natural · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Buildable rather than full coverage

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  5. #6 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6N
    Shade match 64
    $31Ulta BeautyUlta Beauty(product price)$5 less (14%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly lighterLuminous rather than natural finish

    Score details
    Shade match
    64
    Finish & visual result
    55
    Wear & performance
    100
    Skin suitability
    50

    Visibly different colour · Luminous · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Luminous rather than natural finish · Buildable rather than full coverage

    Retailer shade note: for deep neutral skin with peach undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Ganache (Rich deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Soft Matte Foundation

    Ganache

    Too Faced Born This Way Soft Matte Foundation, shade Ganache

    • Slight colour difference
    • Rich deep · Neutral undertone

    $48

    SephoraView at Sephora

Closest foundations

  1. ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation

    Deepest 65 N

    ONE/SIZE Turn Up the Base Full Beat Waterproof Liquid Foundation, shade Deepest 65 N

    • Looks identical
    • Rich deep · Neutral undertone

    $17.99

    SephoraView at Sephora
  2. Juvia's Place I Am Magic Velvety Matte Foundation

    120 Chad

    Juvia's Place I Am Magic Velvety Matte Foundation, shade 120 Chad

    • Very close colour
    • Rich deep · Neutral undertone

    $24

    Ulta BeautyView at Ulta Beauty
  3. Natasha Denona HY-GLAM Powder Foundation

    NP16

    Natasha Denona HY-GLAM Powder Foundation, shade NP16

    • Very close colour
    • Rich deep · Neutral undertone

    $55

    Ulta BeautyView at Ulta Beauty
  4. Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation

    34

    Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation, shade 34

    • Very close colour
    • Rich deep · Neutral undertone

    $46

    SephoraView at Sephora
  5. Danessa Myricks Beauty Yummy Skin Blurring Balm Powder

    11

    Danessa Myricks Beauty Yummy Skin Blurring Balm Powder, shade 11

    • Very close colour
    • Rich deep · Neutral undertone

    $39

    SephoraView at Sephora
  6. Youthforia DATE NIGHT Skin Tint Serum Foundation

    570

    Youthforia DATE NIGHT Skin Tint Serum Foundation, shade 570

    • Very close colour
    • Rich deep · Neutral undertone

    $48

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Milk Makeup Future Fluid Longwear Hydrating Concealer in 30NC, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Ganache. Every attribute compared, with its share of the score.

ComparedYour shadeGanacheClosest match30NCScore
Shade match55% of overall83
Colour78#3f1d11#44271fClose colourColour difference 3.9 (0 is identical)
Depth100Rich deepRich deepSameDepth difference: 0.0
Retailer descriptionNot statedVery deepNo depth word in one descriptionNot compared
Undertone85NeutralNeutral · neutral pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dry, combinationNot publishedSkin-type suitability not published for one product
Overall match 83/100Shade match 83/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milk Makeup Future Fluid Longwear Hydrating Concealer in 30NC.

Same or better

  • $6 less
  • Same neutral undertone
  • Same natural finish
  • Buildable rather than full coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none
View full match

Where to buy 30NC

Match price
$30Ulta BeautyUlta Beauty
$6 less (17%)

Your shade $36 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.