Born This Way Super Coverage Multi-Use Concealer Ganache dupes and alternatives Too Faced
4.3 (8,182)·Rich deep · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Slightly warmer undertone· Matte rather than natural finish· Does not claim a lightweight feel
Score details
Shade match
71
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very deep skin with very warm, rosy undertones
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Slightly cooler undertone· Matte rather than natural finish· Does not claim a lightweight feel
Score details
Shade match
70
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very deep skin with a balance of warm & cool undertones
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Slightly warmer undertone· Matte rather than natural finish· Does not claim a lightweight feel
Score details
Shade match
69
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very deep skin with warm, peach undertones
Matches: Same full coverage· Claims a blurring effect· Claims transfer resistance
Differences: Noticeably different swatch colour· Slightly warmer undertone· Matte rather than natural finish
Score details
Shade match
68
Finish & visual result
70
Wear & performance
65
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for combination skin
Matches: Same neutral undertone· Same full coverage· Claims a blurring effect
Differences: Noticeably different swatch colour· Slightly lighter· Matte rather than natural finish
Score details
Shade match
66
Finish & visual result
70
Wear & performance
65
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Slightly lighter · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: Deep with neutral warm undertones
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Noticeably different swatch colour· Slightly warmer undertone· Matte rather than natural finish
Score details
Shade match
64
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Noticeably different swatch colour · Slightly warmer undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very deep skin with very warm, rosy undertones
Matches: Same full coverage· Claims a blurring effect· Both claim not settling into lines
Differences: Noticeably different swatch colour· Slightly cooler undertone· Matte rather than natural finish
Score details
Shade match
62
Finish & visual result
70
Wear & performance
72
Skin suitability
60
Slight colour difference · Matte · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Noticeably different swatch colour · Slightly cooler undertone · Matte rather than natural finish · Does not claim a lightweight feel · Not marketed for dry skin · Contains listed fragrance
Retailer shade note: very deep skin with a balance of warm & cool undertones
The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Ganache (Rich deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 17 Deep, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Ganache. Every attribute compared, with its share of the score.
ComparedYour shadeGanacheClosest shade match17 DeepHow they compareScore
Shade match55% of overall79
Colour60%64#3f1d11#432b1eSlight colour differenceColour difference 5.7 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared70
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type100%60Normal, dry, combinationNormal, dry, oilyBoth marketed for normal/dry skin
Overall match 73/100Shade match 79/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NW65, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Ganache. Every attribute compared, with its share of the score.
ComparedYour shadeGanacheClosest overall alternativeNW65How they compareScore
Shade match55% of overall76
Colour60%74#3f1d11#3d241dClose colourColour difference 4.4 (0 is identical)
Overall match 75/100Shade match 76/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora$6 less (17%)
