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Born This Way Super Coverage Multi-Use Concealer Porcelain dupes and alternatives Too Faced

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches made for oily skin, with full coverage, without talc.

  • 1 match has no coverage listed and is not shown.
  • 3 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer NC10

The equivalent shade and the most similar concealer overall.

The match
MAC Cosmetics
NC10
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Full coverage
Overall match
80out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
70
Wear (Wear & performance)
75
Skin (Skin suitability)
90
Shade match
85out of 100
Colour
75
Depth
99
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$30SephoraSephora
$6 less (17%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · e.l.f. Cosmetics

    16HR Camo Concealer

    Light Ivory
    Shade match 79
    $8Ulta BeautyUlta Beauty(product price)$28 less (78%)

    Matches: Same neutral undertoneSame full coverageBoth claim not settling into lines

    Differences: Slightly deeperMatte rather than natural finishNot marketed for dry skin

    Score details
    Shade match
    79
    Finish & visual result
    76
    Wear & performance
    86
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 35% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Not marketed for dry skin

    Retailer shade note: light w/ warm-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Porcelain (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Soft Matte Foundation

    Swan

    Too Faced Born This Way Soft Matte Foundation, shade Swan

    • Very close colour
    • Fair · Neutral undertone

    $48

Closest foundations

  1. Maybelline Super Stay Lumi-Matte Foundation

    125

    Maybelline Super Stay Lumi-Matte Foundation, shade 125

    • Looks identical
    • Very fair · Neutral undertone

    $15.99

  2. Tower 28 Beauty SunnyDays Skin Tint

    13 La Cienega

    Tower 28 Beauty SunnyDays Skin Tint, shade 13 La Cienega

    • Looks identical
    • Very fair · Neutral undertone

    $32

  3. Sephora Collection Best Skin Ever Matte Powder Foundation

    08N Light

    Sephora Collection Best Skin Ever Matte Powder Foundation, shade 08N Light

    • Looks identical
    • Very fair · Neutral undertone

    $24

  4. L'Oréal Paris Infallible Cushion Foundation

    100 Neutral

    L'Oréal Paris Infallible Cushion Foundation, shade 100 Neutral

    • Looks identical
    • Very fair · Neutral undertone

    $19.99

  5. Jane Iredale Beyond Matte Liquid Foundation

    M1

    Jane Iredale Beyond Matte Liquid Foundation, shade M1

    • Looks identical
    • Fair · Neutral undertone

    $54

  6. Hourglass Illusion Luminous Glow Foundation SPF 30

    1

    Hourglass Illusion Luminous Glow Foundation SPF 30, shade 1

    • Very close colour
    • Fair · Neutral undertone

    $60

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC10, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Porcelain. Every attribute compared, with its share of the score.

ComparedYour shadePorcelainClosest matchNC10Score
Shade match55% of overall85
Colour75#ffd1ad#f3d3baClose colourColour difference 4.3 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.5
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity70Long-wearing36-hour wearSome differenceThe match claims 36-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, dry, combinationDry, normal, combination, oilyBoth marketed for normal/​dry/​combination skin
Overall match 80/100Shade match 85/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer in NC10.

Same or better

  • $6 less
  • Same neutral undertone
  • Same full coverage
  • Claims a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Matte finish instead of natural

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy NC10

Best price
$30SephoraSephora
$6 less (17%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.