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Born This Way Super Coverage Multi-Use Concealer Shortbread dupes and alternatives Too Faced

Fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

  • Medium0
  • Medium to full0
  • Full0
  • Buildable0

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches in serum form, without talc.

  • 9 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: L'Oréal Paris True Match Radiant Serum Concealer C4

The equivalent shade and the most similar concealer overall.

Your shade
Too Faced
ShortbreadChange shade
Depth and undertone: Fair · Warm · golden
Finish and coverage: Natural · Full coverage
The match
L'Oréal Paris
C4
Depth and undertone: Fair · Warm
Finish and coverage: Radiant finish
Overall match
76out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
50
Wear (Wear & performance)
100
Skin (Skin suitability)
0
Shade match
89out of 100
Colour
83
Depth
92
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$16.99Ulta BeautyUlta Beauty
$19.01 less (53%)

Your shade $36 at Sephora

Ulta BeautyView at Ulta Beauty

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Shortbread (Fair · Warm · golden undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation

    Ivory

    Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation, shade Ivory

    • Very close colour
    • Light · Warm · golden undertone

    $49

    SephoraView at Sephora

Closest foundations

  1. CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28

    Warm Beige

    CoverGirl Olay Simply Ageless Instant Wrinkle-Defying Foundation with SPF 28, shade Warm Beige

    • Looks identical
    • Fair · Warm undertone

    $15.13

    WalmartView at Walmart
  2. Charlotte Tilbury Airbrush Flawless Foundation

    4 Warm

    Charlotte Tilbury Airbrush Flawless Foundation, shade 4 Warm

    • Looks identical
    • Fair · Warm undertone

    $52

    Ulta BeautyView at Ulta Beauty
  3. MAC Cosmetics Studio Fix Powder Plus Foundation

    C3

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade C3

    • Looks identical
    • Fair · Warm · golden undertone

    $39

    SephoraView at Sephora
  4. Maybelline Fit Me Matte + Poreless Foundation

    Warm Nude 128

    Maybelline Fit Me Matte + Poreless Foundation, shade Warm Nude 128

    • Looks identical
    • Light · Warm undertone

    $11.99

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris Infallible Cushion Foundation

    130 Warm

    L'Oréal Paris Infallible Cushion Foundation, shade 130 Warm

    • Looks identical
    • Fair · Warm undertone

    $19.99

    Ulta BeautyView at Ulta Beauty
  6. L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer

    100 Light Warm

    L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer, shade 100 Light Warm

    • Looks identical
    • Fair · Warm undertone

    $18.99

    Ulta BeautyView at Ulta Beauty

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

L'Oréal Paris True Match Radiant Serum Concealer in C4, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Shortbread. Every attribute compared, with its share of the score.

ComparedYour shadeShortbreadClosest matchC4Score
Shade match55% of overall89
Colour83#f0c59d#ffcaa2Close colourColour difference 3.3 (0 is identical)
Depth92FairFairSameDepth difference: 3.9
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared50
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coveragenot comparableFullNot listedNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Normal, dry, combinationSensitiveMarketed for different skin types
Overall match 76/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Radiant Serum Concealer in C4.

Same or better

  • $19.01 less
  • Same warm undertone
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Radiant finish instead of natural
  • Not marketed for normal/dry/combination skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Where to buy C4

Best price
$16.99Ulta BeautyUlta Beauty
$19.01 less (53%)

Your shade $36 at Sephora

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.