Very fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
7 of 30 matches
Only showing matches cruelty-free, without fragrance.
The equivalent shade and the most similar concealer overall.
SephoraYour shade $36 at Sephora
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at Sephora
Ulta Beauty$39View at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $3 moreMatches: Very close colourSame natural finishSame full coverage
Differences: Slightly cooler undertone
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly cooler undertone
Retailer shade note: Very Fair, Cool Pink
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$6 less (17%)Matches: Very close colourSame full coverageBoth claim long-wearing
Differences: Slightly cooler undertoneMatte rather than natural finishDoes not claim a lightweight feel
Very close colour · Matte · Full coverage
Ingredients (not scored): 26% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Does not claim a lightweight feel · Contains drying alcohol
Retailer shade note: for very fair skin w/ cool pink undertones
Medium confidence· Digital match
Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraSephoraCosts $3 moreMatches: Same neutral undertoneSame natural finishSame full coverage
Differences: Slightly deeper
Close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Slightly deeper
Retailer shade note: Fair, Neutral
High confidence· Digital match
Hourglass Vanish Airbrush Full Coverage Longwear Concealer
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautyUlta Beauty(product price)$23.01 less (64%)Matches: Very close colourSame neutral undertoneSame full coverage
Differences: Slightly deeperMatte rather than natural finishDoes not claim not settling into lines
Very close colour · Matte · Full coverage
Ingredients (not scored): 25% ingredient overlap
Differences: Slightly deeper · Matte rather than natural finish · Does not claim not settling into lines · Does not claim a lightweight feel · Contains drying alcohol
Medium confidence· Digital match
CoverGirl TruBlend Undercover Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $12.99 · product priceView at Ulta BeautyUlta Beauty$6 less (17%)Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing
Differences: Slightly warmer undertoneBuildable rather than full coverage
Close colour · Natural · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Buildable rather than full coverage
Retailer shade note: very fair with warm undertones
Medium confidence· Digital match
Milk Makeup Future Fluid Longwear Hydrating Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyUlta Beauty(product price)$6 less (17%)Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing
Differences: Slightly cooler undertoneBuildable rather than full coverage
Close colour · Natural · Buildable coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly cooler undertone · Buildable rather than full coverage
Retailer shade note: very fair with cool undertones
Medium confidence· Digital match
Milk Makeup Future Fluid Longwear Hydrating Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $30 · product priceView at Ulta BeautyThe closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Snow (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Swan
$49
1N
$55
0N1 Silk
$54
Fair 2 Neutral
$41
2F
$47
05N
$24
1 N Neutral
$58
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Birch 1, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Snow. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Hourglass Vanish Airbrush Full Coverage Longwear Concealer in Birch 1.
8 shared ingredients; weighted similarity 20%. Ingredients only affect results through the filters.
SephoraYour shade $36 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
