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Born This Way Super Coverage Multi-Use Concealer Snow dupes and alternatives Too Faced

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Preferences

Fragrance-free2No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches made for sensitive skin, with medium coverage, without talc.

  • 2 matches have no coverage listed and are not shown.
  • 5 matches have no skin type listed and are not shown.

Closest shade matchClosest overall alternative: Laura Mercier Real Flawless Weightless Perfecting Serum Concealer 0N1

The equivalent shade and the most similar concealer overall.

The match
Laura Mercier
0N1
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
91
Wear (Wear & performance)
86
Skin (Skin suitability)
84
Shade match
84out of 100
Colour
76
Depth
91
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$34SephoraSephora
$2 less (6%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 78
    $34SephoraSephora$2 less (6%)

    Matches: Same natural finishBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Slightly deeperSlightly warmer undertoneMedium rather than full coverage

    Score details
    Shade match
    78
    Finish & visual result
    91
    Wear & performance
    86
    Skin suitability
    84

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Medium rather than full coverage

    Retailer shade note: very fair with warm undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Snow (Very fair · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation

    Swan

    Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation, shade Swan

    • Close colour
    • Fair · Neutral undertone

    $49

Closest foundations

  1. Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20

    1N

    Dior Backstage Glow-Up Skin Tint Hydrating Tinted Moisturizer SPF 20, shade 1N

    • Looks identical
    • Very fair · Neutral undertone

    $55

  2. Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation

    0N1 Silk

    Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation, shade 0N1 Silk

    • Looks identical
    • Very fair · Neutral undertone

    $54

  3. Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Fair 2 Neutral

    Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation, shade Fair 2 Neutral

    • Looks identical
    • Very fair · Neutral undertone

    $41

  4. Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation

    2F

    Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation, shade 2F

    • Looks identical
    • Very fair · Neutral undertone

    $47

  5. Sephora Collection Best Skin Ever Liquid Foundation

    05N

    Sephora Collection Best Skin Ever Liquid Foundation, shade 05N

    • Looks identical
    • Very fair · Neutral undertone

    $24

  6. Dior Forever Skin Perfect 24H Multi-Use Foundation Stick

    1 N Neutral

    Dior Forever Skin Perfect 24H Multi-Use Foundation Stick, shade 1 N Neutral

    • Looks identical
    • Very fair · Neutral undertone

    $58

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 0N1, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Snow. Every attribute compared, with its share of the score.

ComparedYour shadeSnowClosest match0N1Score
Shade match55% of overall84
Colour76#fbdbc2#fcd0b5Close colourColour difference 4.1 (0 is identical)
Depth91Very fairVery fairSameDepth difference: 4.1
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationDry, normal, combination, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 86/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Laura Mercier Real Flawless Weightless Perfecting Serum Concealer in 0N1.

Same or better

  • $2 less
  • Same neutral undertone
  • Same natural finish
  • Medium rather than full coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch
  • Runs slightly deeper

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs unknown-based; silicone high vs moderate

Where to buy 0N1

Best price
$34SephoraSephora
$2 less (6%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.