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Born This Way Super Coverage Multi-Use Concealer Warm Beige dupes and alternatives Too Faced

Medium light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form, without talc.

  • 2 matches have no coverage listed and are not shown.
  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Clinique Even Better All-Over Concealer + Eraser WN 98 Cream Caramel

The equivalent shade and the most similar concealer overall.

The match
Clinique
WN 98 Cream Caramel
Depth and undertone: Medium light · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Overall match
84out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
81
Wear (Wear & performance)
82
Skin (Skin suitability)
60
Shade match
88out of 100
Colour
86
Depth
99
Undertone
85
High confidence· Digital matchWhy it matches
Best price
$22SephoraSephora
$14 less (39%)

Your shade $36 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NARS

    Radiant Creamy Concealer

    Biscuit
    Shade match 87
    $36SephoraSephoraSame price

    Matches: Very close colourClaims a blurring effectClaims transfer resistance

    Differences: Slightly warmer undertoneRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    62
    Wear & performance
    65
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim a lightweight feel

    Retailer shade note: MD1 - medium to medium-deep with warm undertones, and a golden tone

    High confidence· Digital match

    View match
  2. Shade match 87
    $42SephoraSephoraCosts $6 more

    Matches: Near-identical swatch colourClaims a skin-like finishClaims a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than natural finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    50

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Medium rather than full coverage · Does not claim not settling into lines

    Retailer shade note: medium with a peach undertone

    Medium confidence· Digital match

    View match
  3. #4 · Rare Beauty

    Liquid Touch Brightening Concealer

    380W
    Shade match 77
    $24SephoraSephora$12 less (33%)

    Matches: Claims a skin-like finishBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly deeperSlightly warmer undertoneRadiant rather than natural finish

    Score details
    Shade match
    77
    Finish & visual result
    61
    Wear & performance
    100
    Skin suitability
    90

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Slightly deeper · Slightly warmer undertone · Radiant rather than natural finish · Medium rather than full coverage

    Retailer shade note: medium tan with warm golden undertones

    High confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to Too Faced Born This Way Super Coverage Multi-Use Concealer Warm Beige (Medium light · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Soft Matte Foundation

    Natural Beige

    Too Faced Born This Way Soft Matte Foundation, shade Natural Beige

    • Nearest in this range
    • Medium tan · Neutral · neutral golden undertone

    $48

Closest foundations

  1. ILIA Super Serum Skin Tint SPF 40

    Paloma ST9

    ILIA Super Serum Skin Tint SPF 40, shade Paloma ST9

    • Looks identical
    • Medium light · Neutral undertone

    $48

  2. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Golden Beige 13

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Golden Beige 13

    • Looks identical
    • Medium light · Neutral undertone

    $39.50

  3. Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation

    NP10

    Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade NP10

    • Looks identical
    • Medium light · Neutral undertone

    $52

  4. Charlotte Tilbury Airbrush Flawless Foundation

    8 Neutral

    Charlotte Tilbury Airbrush Flawless Foundation, shade 8 Neutral

    • Looks identical
    • Medium light · Neutral undertone

    $52

  5. Dior Forever Skin Wear Blurring Natural Matte Foundation

    4N Neutral

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 4N Neutral

    • Looks identical
    • Medium light · Neutral undertone

    $60

  6. Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint

    06

    Make Up For Ever Super Boost Lightweight Moisturizing Skin Tint, shade 06

    • Looks identical
    • Light medium · Neutral undertone

    $36

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Clinique Even Better All-Over Concealer + Eraser in WN 98 Cream Caramel, against Too Faced Born This Way Super Coverage Multi-Use Concealer in Warm Beige. Every attribute compared, with its share of the score.

ComparedYour shadeWarm BeigeClosest matchWN 98 Cream CaramelScore
Shade match55% of overall88
Colour86#dea174#dda16aVery close colourColour difference 2.9 (0 is identical)
Depth99Medium lightMedium lightSameDepth difference: 0.4
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone85NeutralNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100NaturalNaturalSameSame natural finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, dry, oilyBoth marketed for normal/​dry skin
Overall match 84/100Shade match 88/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better All-Over Concealer + Eraser in WN 98 Cream Caramel.

Same or better

  • $14 less
  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Not marketed for combination skin

Ingredients (information only, not scored)

13 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy WN 98 Cream Caramel

Best price
$22SephoraSephora
$14 less (39%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.