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Born This Way Undetectable Medium-To-Full Coverage Foundation Mocha dupes and alternatives Too Faced

Deep · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral1

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Only showing matches with medium coverage, with a natural finish, without silicones or alcohol denat.

Closest shade matchClosest overall alternative: SUBTL. Beauty Stackable BB Powder Foundation Single Deepest 1W

The equivalent shade and the most similar foundation overall.

Your shade
Too Faced
MochaChange shade
Depth and undertone: Deep · Cool · rosy
Finish and coverage: Natural · Medium coverage
The match
SUBTL. Beauty
Deepest 1W
Depth and undertone: Deep · Warm
Finish and coverage: Natural · Medium coverage
Overall match
72out of 100
Shade (Shade match)
76
Finish (Finish & visual result)
79
Wear (Wear & performance)
52
Skin (Skin suitability)
50
Shade match
76out of 100
Colour
92
Depth
98
Undertone
25
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$25 less (51%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Mocha (Deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Spiced Rum

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Spiced Rum

    • Slight colour difference
    • Very deep · Cool · rosy undertone

    $36

    SephoraView at Sephora

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    57N rich

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57N rich

    • Looks identical
    • Deep · Cool undertone

    $32

    SephoraView at Sephora
  2. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C

    • Very close colour
    • Deep · Cool undertone

    $31

    Ulta BeautyView at Ulta Beauty
  3. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Very close colour
    • Deep · Cool undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW45

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW45

    • Very close colour
    • Deep · Cool undertone

    $30

    SephoraView at Sephora
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Hazelnut 8.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Hazelnut 8.1 Neutral

    • Very close colour
    • Deep · Neutral undertone

    $31

    SephoraView at Sephora
  6. Maybelline Fit Me Natural Finish Concealer

    065 Coffee

    Maybelline Fit Me Natural Finish Concealer, shade 065 Coffee

    • Slight colour difference
    • Deep · Neutral · neutral pink undertone

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

SUBTL. Beauty Stackable BB Powder Foundation Single in Deepest 1W, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Mocha. Every attribute compared, with its share of the score.

ComparedYour shadeMochaClosest matchDeepest 1WScore
Shade match55% of overall76
Colour92#8c4c2b#854c2fVery close colourColour difference 1.9 (0 is identical)
Depth98DeepDeepSameDepth difference: 1.4
Retailer descriptionRich deepVery deepSome differenceRetailer descriptions one depth band apart
Undertone25Cool · rosyWarmDifferentfrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall52
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Normal, dryNot publishedSkin-type suitability not published for one product
Overall match 72/100Shade match 76/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To SUBTL. Beauty Stackable BB Powder Foundation Single in Deepest 1W.

Same or better

  • $25 less
  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Slightly warmer undertone
  • No skin-like finish claimed
  • No long-wear claim
  • Does not claim transfer resistance
  • Does not claim colour stability

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs none
View full match

Where to buy Deepest 1W

Match price
$24Ulta BeautyUlta Beauty
$25 less (51%)

Your shade $49 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.