Born This Way Undetectable Medium-To-Full Coverage Foundation Natural Beige dupes and alternatives Too Faced
4.5 (3,309)·Tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same natural finish· Claims a blurring effect
Differences: Slightly warmer undertone· Light rather than medium coverage· No skin-like finish claimed
Score details
Shade match
87
Finish & visual result
67
Wear & performance
40
Skin suitability
76
Very close colour · Natural · Light coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: light medium with warm undertones
Matches: Very close colour· Claims a blurring effect· Claims a lightweight feel
Differences: Slightly cooler undertone· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
86
Finish & visual result
64
Wear & performance
49
Skin suitability
76
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Slightly cooler undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance
Retailer shade note: medium light-deep shade, rosy undertone
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Described as medium, yours as light medium· Slightly warmer undertone· Does not claim transfer resistance
Score details
Shade match
40
Finish & visual result
100
Wear & performance
70
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Described as medium, yours as light medium · Slightly warmer undertone · Does not claim transfer resistance · Does not claim colour stability · Contains drying alcohol
Retailer shade note: medium with warm undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as light medium
Matches: Very close colour· Same neutral undertone· Same natural finish
Differences: Described as deep, yours as light medium· Does not claim transfer resistance· Does not claim not settling into lines
Score details
Shade match
40
Finish & visual result
100
Wear & performance
58
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Described as deep, yours as light medium · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: deep with red golden undertones
Low confidence· Digital matchRetailer descriptions disagree: described as deep, yours as light medium
Matches: Very close colour· Same natural finish· Same medium coverage
Differences: Described as medium, yours as light medium· Slightly warmer undertone· No skin-like finish claimed
Score details
Shade match
40
Finish & visual result
86
Wear & performance
67
Skin suitability
87
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Described as medium, yours as light medium · Slightly warmer undertone · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines
Retailer shade note: medium with warm undertone
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as light medium
Matches: Very close colour· Same natural finish· Both claim a skin-like finish
Differences: Described as medium, yours as light medium· Slightly warmer undertone· Full rather than medium coverage
Score details
Shade match
40
Finish & visual result
86
Wear & performance
65
Skin suitability
87
Very close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Described as medium, yours as light medium · Slightly warmer undertone · Full rather than medium coverage · Does not claim not settling into lines · Does not claim colour stability
Retailer shade note: Medium with Warm Undertones
Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as light medium
$39Ulta Beauty(product price)$10 less (20%)4.3 (6,833)
Matches: Near-identical swatch colour· Same neutral undertone· Same natural finish
Differences: Described as medium, yours as light medium· No skin-like finish claimed· Does not claim transfer resistance
Score details
Shade match
40
Finish & visual result
79
Wear & performance
72
Skin suitability
87
Looks identical · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Described as medium, yours as light medium · No skin-like finish claimed · Does not claim transfer resistance · Does not claim not settling into lines
The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Natural Beige (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Medium Deep Warm 1, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Natural Beige. Every attribute compared, with its share of the score.
ComparedYour shadeNatural BeigeClosest matchMedium Deep Warm 1How they compareScore
Shade match55% of overall90
Colour60%97#bd7d51#bf7c51Looks identicalColour difference 0.9 (0 is identical)
Depth15%100TanTanSameDepth difference: 0.0
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared72
Finish35%100NaturalNaturalSameSame natural finish
Coverage30%60MediumLightSome differenceLight coverage rather than medium
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall70
Longevity30%70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type100%40Normal, dryCombination, dry, oilyBoth marketed for dry skin
Overall match 80/100Shade match 90/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$34.05 less (69%)
Sephora
