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Born This Way Undetectable Medium-To-Full Coverage Foundation Spiced Rum dupes and alternatives Too Faced

Very deep · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free2No drying alcohol2Vegan0Cruelty-free2Oil-free0With SPF0Mineral0

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Only showing matches with light coverage, in stick form.

  • 6 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick 23

The equivalent shade and the most similar foundation overall.

The match
Fenty Beauty
23
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Light coverage
Overall match
85out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
85
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Shade match
84out of 100
Colour
88
Depth
97
Undertone
65
High confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
$9 less (18%)

Your shade $49 at Sephora

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 75
    $40SephoraSephora$9 less (18%)

    Matches: Very close colourSame natural finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneLight rather than medium coverage

    Score details
    Shade match
    75
    Finish & visual result
    85
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage

    Retailer shade note: deep with warm bronze undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation Spiced Rum (Very deep · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Spiced Rum

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Spiced Rum

    • Close colour
    • Very deep · Cool · rosy undertone

    $36

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    25C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 25C

    • Very close colour
    • Very deep · Cool undertone

    $30

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    8C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 8C

    • Close colour
    • Very deep · Cool undertone

    $38

  3. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    435 Coffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 435 Coffee

    • Close colour
    • Very deep

    $15.99

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW55

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW55

    • Close colour
    • Very deep · Neutral undertone

    $30

  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brownie 8.5 Red

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brownie 8.5 Red

    • Slight colour difference
    • Rich deep · Cool undertone

    $31

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    175

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 175

    • Close colour
    • Rich deep · Neutral · neutral pink undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick in 23, against Too Faced Born This Way Undetectable Medium-To-Full Coverage Foundation in Spiced Rum. Every attribute compared, with its share of the score.

ComparedYour shadeSpiced RumClosest match23Score
Shade match55% of overall84
Colour88#6d3317#6e3816Very close colourColour difference 2.6 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 1.9
Retailer descriptionVery deepDeepSome differenceRetailer descriptions one depth band apart
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability100ClaimedClaimedSameBoth products claim colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, dryNot publishedSkin-type suitability not published for one product
Overall match 85/100Shade match 84/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Eaze Drop Blur + Smooth Foundation Stick in 23.

Same or better

  • $9 less
  • Very close colour
  • Same natural finish
  • Light rather than medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Both claim colour stability

Different

  • Neutral rather than cool undertone

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy 23

Best price
$40SephoraSephora
$9 less (18%)

Your shade $49 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.