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Adjustable Coverage Powder Foundation Dark Cool dupes and alternatives Ulta Beauty Collection

Deep tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan1Cruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches with a matte finish, in stick form.

  • 7 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Essence Foundation Stick 240

The equivalent shade and the most similar foundation overall.

Your shade
Ulta Beauty Collection
Dark CoolChange shade
Depth and undertone: Deep tan · Cool
Finish and coverage: Matte · Medium coverage
The match
Essence
240
Depth and undertone: Deep tan · Cool · rosy
Finish and coverage: Matte · Medium coverage
Overall match
81out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
79
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
91out of 100
Colour
85
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$6.99Ulta BeautyUlta Beauty
$9.01 less (56%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Adjustable Coverage Powder Foundation Dark Cool (Deep tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    11.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 11.75

    • Very close colour
    • Deep tan · Cool · pink undertone

    $42

    SephoraView at Sephora
  2. Clinique Even Better All-Over Concealer + Eraser

    CN 126 Espresso

    Clinique Even Better All-Over Concealer + Eraser, shade CN 126 Espresso

    • Close colour
    • Deep tan · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  3. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    33 Medium Rosy

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 33 Medium Rosy

    • Close colour
    • Deep tan · Cool · rosy undertone

    $32

    SephoraView at Sephora
  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 9.1 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 9.1 N

    • Close colour
    • Deep · Neutral undertone

    $32

    SephoraView at Sephora
  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    560 Suede C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 560 Suede C

    • Slight colour difference
    • Deep tan · Cool undertone

    $32

    SephoraView at Sephora
  6. NARS Soft Matte Complete Concealer

    Hazelnut

    NARS Soft Matte Complete Concealer, shade Hazelnut

    • Slight colour difference
    • Deep tan · Cool undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Essence Foundation Stick in 240, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Dark Cool. Every attribute compared, with its share of the score.

ComparedYour shadeDark CoolClosest match240Score
Shade match55% of overall91
Colour85#976757#a16a55Very close colourColour difference 2.9 (0 is identical)
Depth95Deep tanDeep tanSameDepth difference: 2.8
Retailer descriptionNot statedTanNo depth word in one descriptionNot compared
Undertone100CoolCool · rosyClosefrom retailer shade descriptions
Finish & visual result25% of overall79
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 81/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Essence Foundation Stick in 240.

Same or better

  • $9.01 less
  • Very close colour
  • Same cool undertone
  • Same matte finish
  • Same medium coverage

Different

  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, high siliconemoderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs unknown-based; silicone high vs moderate
View full match

Where to buy 240

Match price
$6.99Ulta BeautyUlta Beauty
$9.01 less (56%)

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.