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Adjustable Coverage Powder Foundation Fair to Light Warm dupes and alternatives Ulta Beauty Collection

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, with a radiant finish.

  • 1 match has no finish listed and is not shown.

Closest shade match: Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 6P Encinitas

The equivalent shade: scored on colour, depth and undertone only.

The match
Tower 28 Beauty
6P Encinitas
Depth and undertone: Fair · Warm · peach
Finish and coverage: Radiant · Medium coverage
Shade match
96out of 100
Colour
94
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$36SephoraSephora
Costs $20 more

Your shade $16 at Ulta Beauty

Closest overall alternative: Rabanne Fresh Touch 24H Radiant Foundation 00W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Rabanne
00W
Depth and undertone: Fair · Warm
Finish and coverage: Radiant · Medium coverage
Overall match
78out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
69
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Match price
$42Ulta BeautyUlta Beauty
Costs $26 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $28SephoraSephoraCosts $12 more

    Matches: Same warm undertoneSame medium coverageBoth claim a skin-like finish

    Differences: Radiant rather than matte finishNot marketed for normal/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    69
    Wear & performance
    59
    Skin suitability
    60

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Not marketed for normal/sensitive skin

    Retailer shade note: bisque - light golden medium skin with golden undertones

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Adjustable Coverage Powder Foundation Fair to Light Warm (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    260 Bisque N

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 260 Bisque N

    • Looks identical
    • Fair · Warm · peach undertone

    $32

  2. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    02 Fair Golden

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 02 Fair Golden

    • Very close colour
    • Fair · Olive · warm olive undertone

    $32

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Whipped Cream 0.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Whipped Cream 0.1 Golden

    • Very close colour
    • Very fair · Warm · golden undertone

    $31

  4. Tarte Shape Tape Full Coverage Matte Concealer

    20S light sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 20S light sand

    • Close colour
    • Fair · Warm · golden undertone

    $32

  5. e.l.f. Cosmetics 16HR Camo Concealer

    Medium Peach

    e.l.f. Cosmetics 16HR Camo Concealer, shade Medium Peach

    • Close colour
    • Fair · Warm · peach undertone

    $8

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 04 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 04 N

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 6P Encinitas, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Fair to Light Warm. Every attribute compared, with its share of the score.

ComparedYour shadeFair to Light WarmClosest shade match6P EncinitasScore
Shade match55% of overall96
Colour94#e2ccb3#e8d0b8Very close colourColour difference 1.5 (0 is identical)
Depth96FairFairSameDepth difference: 2.4
Retailer descriptionNot statedLight mediumNo depth word in one descriptionNot compared
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall48
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveSensitiveBoth marketed for sensitive skin
Overall match 72/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation in 6P Encinitas.

Same or better

  • Very close colour
  • Same warm undertone
  • Same medium coverage
  • Claims 16-hour wear
  • Claims a lightweight feel

Different

  • Radiant finish instead of matte
  • No skin-like finish claimed
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Not marketed for combination/dry/normal/oily skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone high vs none

Why the closest overall alternative works

Rabanne Fresh Touch 24H Radiant Foundation in 00W, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Fair to Light Warm. Every attribute compared, with its share of the score.

ComparedYour shadeFair to Light WarmClosest overall alternative00WScore
Shade match55% of overall90
Colour84#e2ccb3#ecceadClose colourColour difference 3.2 (0 is identical)
Depth97FairFairSameDepth difference: 1.8
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall69
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 78/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rabanne Fresh Touch 24H Radiant Foundation in 00W.

Same or better

  • Same warm undertone
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Claims 12-hour wear
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Radiant finish instead of matte
  • Does not claim not settling into lines
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, high siliconehigh silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs unknown-based; silicone high vs high

Where to buy

Closest shade match

Tower 28 Beauty Swipe Serum Non-Acnegenic Foundation 6P Encinitas

Best price
$36SephoraSephora
Costs $20 more

Your shade $16 at Ulta Beauty

Closest overall alternative

Rabanne Fresh Touch 24H Radiant Foundation 00W

Match price
$42Ulta BeautyUlta Beauty
Costs $26 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.