Adjustable Coverage Powder Foundation Light to Medium Warm dupes and alternatives Ulta Beauty Collection
4.2 (561)·Medium light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same matte finish· Claims 24-hour wear
Differences: Neutral rather than warm undertone· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
83
Finish & visual result
73
Wear & performance
54
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Neutral rather than warm undertone · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Contains listed fragrance
Retailer shade note: medium deep with neutral undertone
Matches: Same matte finish· Both claim a blurring effect· Claims long-wearing
Differences: Slightly lighter· Buildable rather than medium coverage· No skin-like finish claimed
Score details
Shade match
78
Finish & visual result
88
Wear & performance
40
Skin suitability
100
Close colour · Matte · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly lighter · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim not settling into lines · Contains drying alcohol
Matches: Same warm undertone· Same medium coverage· Claims a lightweight feel
Differences: Slightly lighter· Natural rather than matte finish· No skin-like finish claimed
Score details
Shade match
86
Finish & visual result
64
Wear & performance
40
Skin suitability
100
Close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Natural rather than matte finish · No skin-like finish claimed · No blurring effect claimed · Does not claim not settling into lines
The closest shade to Ulta Beauty Collection Adjustable Coverage Powder Foundation Light to Medium Warm (Medium light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Dermablend Flawless Creator Liquid Foundation Drops in 20W, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Light to Medium Warm. Every attribute compared, with its share of the score.
ComparedYour shadeLight to Medium WarmClosest shade match20WHow they compareScore
Shade match55% of overall91
Colour60%86#c3a486#c39d7eVery close colourColour difference 2.9 (0 is identical)
Overall match 75/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
PÜR 4-in-1 Love Your Selfie Longwear Foundation & Concealer in TN3 Oak, against Ulta Beauty Collection Adjustable Coverage Powder Foundation in Light to Medium Warm. Every attribute compared, with its share of the score.
ComparedYour shadeLight to Medium WarmClosest overall alternativeTN3 OakHow they compareScore
Shade match55% of overall87
Colour60%94#c3a486#c7a487Very close colourColour difference 1.7 (0 is identical)
Overall match 83/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)Costs $24 more
Target
