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Complexion Crush Foundation Fair Cool dupes and alternatives Ulta Beauty Collection

Very fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free0No drying alcohol5Vegan5Cruelty-free, applied. RemoveOil-free0With SPF0Mineral1

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Only showing matches with full coverage, cruelty-free, without talc.

  • 21 matches have no cruelty-free claim listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 34B Medium Beige

The equivalent shade and the most similar foundation overall.

Your shade
Ulta Beauty Collection
Fair CoolChange shade
Depth and undertone: Very fair · Cool
Finish and coverage: Matte · Medium coverage
The match
Tarte
34B Medium Beige
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Matte · Full coverage
Overall match
85out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
82
Wear (Wear & performance)
54
Skin (Skin suitability)
60
Shade match
97out of 100
Colour
96
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $26 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    Face Tape Full Coverage Foundation

    12N Fair Neutral
    Shade match 96
    $42SephoraSephoraCosts $26 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    51
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  2. #3 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    14N Ivory
    Shade match 95
    $42Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  3. #4 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    32N Medium Neutral
    Shade match 94
    $42Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: medium skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  4. #5 · Tarte

    Amazonian Clay 16-Hour Full Coverage Foundation

    12B Fair Beige
    Shade match 94
    $42Ulta BeautyUlta Beauty(product price)Costs $26 more

    Matches: Very close colourSame cool undertoneSame matte finish

    Differences: Slightly lighterFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly lighter · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: fair skin with cool, pink or rosy undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Complexion Crush Foundation Fair Cool (Very fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    0.5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 0.5C

    • Looks identical
    • Very fair · Cool undertone

    $38

    SephoraView at Sephora
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW5

    • Looks identical
    • Very fair · Cool · rosy undertone

    $30

    SephoraView at Sephora
  3. Tarte Shape Tape Full Coverage Matte Concealer

    12B fair beige

    Tarte Shape Tape Full Coverage Matte Concealer, shade 12B fair beige

    • Very close colour
    • Very fair · Cool · pink undertone

    $32

    SephoraView at Sephora
  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Marshmallow

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Marshmallow

    • Very close colour
    • Very fair · Cool · rosy undertone

    $36

    SephoraView at Sephora
  5. NARS Radiant Creamy Concealer

    Affogato

    NARS Radiant Creamy Concealer, shade Affogato

    • Very close colour
    • Very fair · Cool undertone

    $36

    SephoraView at Sephora
  6. NARS Soft Matte Complete Concealer

    Crème Brulee

    NARS Soft Matte Complete Concealer, shade Crème Brulee

    • Very close colour
    • Fair · Cool undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 34B Medium Beige, against Ulta Beauty Collection Complexion Crush Foundation in Fair Cool. Every attribute compared, with its share of the score.

ComparedYour shadeFair CoolClosest match34B Medium BeigeScore
Shade match55% of overall97
Colour96#f1d5c1#f4d8c6Looks identicalColour difference 1.1 (0 is identical)
Depth97Very fairVery fairSameDepth difference: 1.6
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall82
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 85/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 34B Medium Beige.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Claims 16-hour wear
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No skin-like finish claimed
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high
View full match

Where to buy 34B Medium Beige

Match price
$42Ulta BeautyUlta Beauty
Costs $26 more

Your shade $16 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.