Deep tan · Neutral · neutral pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
27 of 30 matches
Only showing matches without talc.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $16 at Ulta Beauty
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at Sephora
Ulta Beautyfrom $48 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $16 at Ulta Beauty · product price; shade not separately priced
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyRanked by the shade match: colour, depth and undertone only. Each row leads with its shade match; the overall match is beneath it.
Ulta Beauty$4 less (25%)Matches: Near-identical swatch colourSame neutral undertoneSame natural finish
Differences: No blurring effect claimed
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: No blurring effect claimed
Retailer shade note: neutral
Medium confidence· Digital match
ColourPop Pretty Fresh Hyaluronic Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta Beauty(product price)Same priceMatches: Very close colourSimilar undertone (cool vs neutral)Same medium coverage
Differences: Matte rather than natural finish
Very close colour · Matte · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Matte rather than natural finish
Medium confidence· Digital match
Ulta Beauty Collection Adjustable Coverage Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $16 · product priceView at Ulta BeautySephoraCosts $23 moreMatches: Very close colourSame neutral undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/sensitive skin
Retailer shade note: dark deep rich brown with neutral undertone for deep dark skin
Medium confidence· Digital match
MAC Cosmetics Studio Fix Powder Plus Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta Beauty
Macy's$39View at Macy'sSephoraCosts $29 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Not marketed for oily/sensitive skin
Retailer shade note: Rich Deep with neutral undertones
Medium confidence· Digital match
Kosas Revealer Skin-Improving Foundation SPF 25
Every store that sells this shade · prices as last checked
Sephora$45View at SephoraUlta Beauty(product price)$9.01 less (56%)Matches: Very close colourSimilar undertone (cool vs neutral)Same medium coverage
Differences: Matte rather than natural finishNo blurring effect claimed
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · No blurring effect claimed
Retailer shade note: tan with rosy undertones
Medium confidence· Digital match
Essence Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6.99 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $19 moreMatches: Very close colourSimilar undertone (cool vs neutral)Both claim a blurring effect
Differences: Matte rather than natural finishBuildable rather than medium coverageNot marketed for dry/normal/oily/sensitive skin
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Not marketed for dry/normal/oily/sensitive skin
Retailer shade note: deep with cool red undertones
Medium confidence· Digital match
R.E.M. Beauty Sweetener Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $35 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $22 moreMatches: Very close colourSame neutral undertoneSame medium coverage
Differences: Matte rather than natural finishNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Matte rather than natural finish · Not marketed for sensitive skin
Retailer shade note: deep dark with neutral undertones
Medium confidence· Digital match
Kylie Cosmetics Natural Blur Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $38 · product priceView at Ulta BeautyMacy's$38View at Macy'sSephoraCosts $39 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Full rather than medium coverageNo blurring effect claimedNot marketed for oily/sensitive skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed · Not marketed for oily/sensitive skin
Retailer shade note: D4.5 - Deep with neutral undertones
Medium confidence· Digital match
NARS Natural Radiant Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraSephoraCosts $32 moreMatches: Very close colourSame neutral undertoneSame natural finish
Differences: Not marketed for oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Not marketed for oily/sensitive skin
Retailer shade note: deep with bronze undertones
Medium confidence· Digital match
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautySephoraCosts $31 moreMatches: Same neutral undertoneSame natural finishClaims a skin-like finish
Differences: Slightly lighterFull rather than medium coverageNot marketed for dry/normal skin
Close colour · Natural · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Full rather than medium coverage · Not marketed for dry/normal skin · Contains drying alcohol
Retailer shade note: deep with cool-neutral undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephoraCosts $31 moreMatches: Very close colourSimilar undertone (cool vs neutral)Same natural finish
Differences: Not marketed for dry/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Not marketed for dry/sensitive skin
Retailer shade note: deep cool
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $29 moreMatches: Same neutral undertoneSame natural finishClaims 16-hour wear
Differences: Full rather than medium coverageNo blurring effect claimed
Close colour · Natural · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed
Retailer shade note: level-three medium with a neutral undertone
Medium confidence· Digital match
Smashbox Always On Skin-Balancing Foundation
Every store that sells this shade · prices as last checked
Macy's$45View at Macy'sUlta Beautyfrom $45 · product priceView at Ulta BeautySephoraCosts $16 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: No blurring effect claimedNot marketed for combination/normal/oily/sensitive skinContains listed fragrance
Close colour · Natural · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: No blurring effect claimed · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance
Retailer shade note: neutral saddle brown
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta BeautyCosts $6 moreMatches: Similar undertone (cool vs neutral)Same natural finishSame medium coverage
No material differences in the data we have.
Close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: deep cool skin with a red hue
Medium confidence· Digital match
bareMinerals Original Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beauty$22View at Ulta BeautyUlta Beauty(product price)Costs $53 moreMatches: Similar undertone (cool vs neutral)Both claim a blurring effectClaims 24-hour wear
Differences: Matte rather than natural finishBuildable rather than medium coverageContains listed fragrance
Close colour · Matte · Buildable coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · Contains listed fragrance
Retailer shade note: intense deep shade, red undertone
Medium confidence· Digital match
Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $69 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $38 moreMatches: Same neutral undertoneBoth claim a blurring effectClaims 16-hour wear
Differences: Matte rather than natural finishBuildable rather than medium coverage
Close colour · Matte · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage
Retailer shade note: medium deep with neutral undertones
Medium confidence· Digital match
Laura Mercier Real Flawless Feather Matte Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $54 · product priceView at Ulta BeautyMacy's$54View at Macy'sUlta Beauty(product price)Costs $6 moreMatches: Same neutral undertoneSame natural finish
Differences: Buildable rather than medium coverageNo blurring effect claimed
Close colour · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Buildable rather than medium coverage · No blurring effect claimed
Medium confidence· Digital match
Pixi On-the-Glow BASE Foundation Moisture Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $22 · product priceView at Ulta BeautySephoraCosts $36 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for combination/oily skinContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Not marketed for combination/oily skin · Contains drying alcohol
Retailer shade note: with neutral undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraSephoraCosts $26 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for oily/sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Not marketed for oily/sensitive skin
Medium confidence· Digital match
Tarte CC color-correcting tinted serum
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta BeautyCosts $27 moreMatches: Same neutral undertoneSame natural finishClaims 16-hour wear
Differences: Full rather than medium coverageNo blurring effect claimed
Close colour · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Full rather than medium coverage · No blurring effect claimed
Retailer shade note: deeper tan skin with neutral undertones
Medium confidence· Digital match
Dermablend Flawless Creator Liquid Foundation Drops
Every store that sells this shade · prices as last checked
Ulta Beauty$43View at Ulta BeautySephoraCosts $34 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for dry/oily skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Not marketed for dry/oily skin
Retailer shade note: Very deep with neutral undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautyUlta BeautyCosts $26 moreMatches: Same neutral undertoneSame natural finishBoth claim a blurring effect
Differences: Slightly deeperFull rather than medium coverageNot marketed for dry/normal/sensitive skin
Close colour · Natural · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Full rather than medium coverage · Not marketed for dry/normal/sensitive skin
Retailer shade note: for tan-deep skin with neutral copper undertones
Medium confidence· Digital match
KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$42View at Ulta BeautySephoraCosts $23.50 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for oily skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Not marketed for oily skin
Retailer shade note: very deep neutral skin with subtle red undertones
Medium confidence· Digital match
bareMinerals ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15
Every store that sells this shade · prices as last checked
Sephora$39.50View at SephoraUlta Beautyfrom $39.50 · product priceView at Ulta BeautySephoraCosts $31 moreMatches: Similar undertone (cool vs neutral)Same natural finishSame medium coverage
Differences: Slightly deeperNot marketed for dry/sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Slightly deeper · Not marketed for dry/sensitive skin
Retailer shade note: deep cool
Medium confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautySephoraCosts $36 moreMatches: Same neutral undertoneSame natural finishSame medium coverage
Differences: Not marketed for combination/oily skinContains drying alcohol
Close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Not marketed for combination/oily skin · Contains drying alcohol
Retailer shade note: with neutral undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraShowing 12 of 25 matches
The closest shade to Ulta Beauty Collection Moisturizing Complexion Stick Deep (Deep tan · Neutral · neutral pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
11.75
$42
CN 126 Espresso
$22
Café
Tone 9.1 N
$32
33 Medium Rosy
$32
480W
$24
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Ogee Multi-Use Sculpted Foundation and Concealer Stick in Sequoia 13.00 C, against Ulta Beauty Collection Moisturizing Complexion Stick in Deep. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Ogee Multi-Use Sculpted Foundation and Concealer Stick in Sequoia 13.00 C.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Tarte Timeless Hydrating Foundation in 53N Deep Neutral, against Ulta Beauty Collection Moisturizing Complexion Stick in Deep. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Timeless Hydrating Foundation in 53N Deep Neutral.
5 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Ogee Multi-Use Sculpted Foundation and Concealer Stick Sequoia 13.00 C
SephoraYour shade $16 at Ulta Beauty
Tarte Timeless Hydrating Foundation 53N Deep Neutral
Ulta BeautyYour shade $16 at Ulta Beauty · product price; shade not separately priced
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
