Beautler.Your beauty butler

Moisturizing Complexion Stick Medium Cool dupes and alternatives Ulta Beauty Collection

Medium tan · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free3No drying alcohol2Vegan2Cruelty-free2Oil-free2With SPF0Mineral1

Avoid an ingredient

Sort

4 of 30

Only showing matches with full coverage, in liquid form.

  • 2 matches have no formulation listed and are not shown.

Closest shade match: Lancôme Teint Idole Ultra Wear Natural Matte Foundation 430C

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Ulta Beauty Collection
Medium CoolChange shade
Depth and undertone: Medium tan · Cool
Finish and coverage: Natural · Medium coverage
The match
Lancôme
430C
Depth and undertone: Medium · Cool
Finish and coverage: Matte · Full coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$53SephoraSephora
Costs $37 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Tarte Face Tape Full Coverage Foundation 47N Tan-Deep Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Ulta Beauty Collection
Medium CoolChange shade
Depth and undertone: Medium tan · Cool
Finish and coverage: Natural · Medium coverage
The match
Tarte
47N Tan-Deep Neutral
Depth and undertone: Medium tan · Cool
Finish and coverage: Matte · Full coverage
Overall match
79out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
73
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
Costs $26 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Lancôme

    Teint Idole Ultra Wear Natural Matte Foundation

    435C
    Shade match 96
    $53SephoraSephoraCosts $37 more

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for combination/dry skin

    Score details
    Shade match
    96
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for combination/dry skin · Contains drying alcohol

    Retailer shade note: Medium-Deep with Red Undertones

    Medium confidence· Digital match

    View match
  2. #4 · Jane Iredale

    Beyond Matte Liquid Foundation

    M11
    Shade match 93
    $54Ulta BeautyUlta Beauty(product price)Costs $38 more

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/sensitive skin

    Retailer shade note: dark w/ peach/pink undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Moisturizing Complexion Stick Medium Cool (Medium tan · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Deep Cinnamon

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Deep Cinnamon

    • Very close colour
    • Medium · Cool · rosy undertone

    $8

    Ulta BeautyView at Ulta Beauty
  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    11C

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 11C

    • Very close colour
    • Medium tan · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C0

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C0

    • Very close colour
    • Medium tan · Neutral · neutral pink undertone

    $34

    SephoraView at Sephora
  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Close colour
    • Medium · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. Dior Forever Skin Correct Full-Coverage Concealer

    4 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Neutral

    • Very close colour
    • Medium · Neutral undertone

    $42

    SephoraView at Sephora
  6. NARS Soft Matte Complete Concealer

    Chestnut

    NARS Soft Matte Complete Concealer, shade Chestnut

    • Close colour
    • Medium · Cool undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 430C, against Ulta Beauty Collection Moisturizing Complexion Stick in Medium Cool. Every attribute compared, with its share of the score.

ComparedYour shadeMedium CoolClosest shade match430CScore
Shade match55% of overall97
Colour96#c28b6a#c78d69Looks identicalColour difference 1.3 (0 is identical)
Depth98Medium tanMediumCloseDepth difference: 1.5
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall67
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, oily, sensitiveBoth marketed for normal/​oily/​sensitive skin
Overall match 79/100Shade match 97/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 430C.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Full rather than medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for combination/dry skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Tarte Face Tape Full Coverage Foundation in 47N Tan-Deep Neutral, against Ulta Beauty Collection Moisturizing Complexion Stick in Medium Cool. Every attribute compared, with its share of the score.

ComparedYour shadeMedium CoolClosest overall alternative47N Tan-Deep NeutralScore
Shade match55% of overall95
Colour92#c28b6a#ca8a66Very close colourColour difference 2.1 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.9
Retailer descriptionNot statedDeep tanNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared73
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 79/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Face Tape Full Coverage Foundation in 47N Tan-Deep Neutral.

Same or better

  • Very close colour
  • Same cool undertone
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Claims 12-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for dry/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high
View full match

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Natural Matte Foundation 430C

Best price
$53SephoraSephora
Costs $37 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Tarte Face Tape Full Coverage Foundation 47N Tan-Deep Neutral

Best price
$42SephoraSephora
Costs $26 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.