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Moisturizing Complexion Stick Medium To Tan Neutral dupes and alternatives Ulta Beauty Collection

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches in liquid form, without talc or silicones.

  • 6 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade matchClosest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Deep Neutral 380

The equivalent shade and the most similar foundation overall.

The match
Kosas
Deep Neutral 380
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
82out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
88
Wear (Wear & performance)
40
Skin (Skin suitability)
60
Shade match
92out of 100
Colour
88
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$45SephoraSephora
Costs $29 more

Your shade $16 at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Moisturizing Complexion Stick Medium To Tan Neutral (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    440C

    Rare Beauty Liquid Touch Brightening Concealer, shade 440C

    • Looks identical
    • Tan · Neutral · neutral pink undertone

    $24

  2. Clinique Even Better All-Over Concealer + Eraser

    WN 122 Clove

    Clinique Even Better All-Over Concealer + Eraser, shade WN 122 Clove

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $22

  3. Milk Makeup Future Fluid Longwear Hydrating Concealer

    19NC

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 19NC

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $30

  4. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    5C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 5C

    • Close colour
    • Tan · Neutral undertone

    $38

  5. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Close colour
    • Deep tan · Neutral undertone

    $16.99

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    12.5 Tan-Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 12.5 Tan-Deep

    • Very close colour
    • Tan · Neutral · neutral golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Neutral 380, against Ulta Beauty Collection Moisturizing Complexion Stick in Medium To Tan Neutral. Every attribute compared, with its share of the score.

ComparedYour shadeMedium To Tan NeutralClosest matchDeep Neutral 380Score
Shade match55% of overall92
Colour88#b47858#b27c63Very close colourColour difference 2.6 (0 is identical)
Depth98TanTanSameDepth difference: 1.4
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 82/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Neutral 380.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims long-wearing
  • Claims a lightweight feel
  • Adds SPF 25

Different

  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 25
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy Deep Neutral 380

Best price
$45SephoraSephora
Costs $29 more

Your shade $16 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.