Beautler.Your beauty butler

Moisturizing Complexion Stick Medium dupes and alternatives Ulta Beauty Collection

Medium tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free9No drying alcohol4Vegan6Cruelty-free9Oil-free0With SPF0Mineral1

Avoid an ingredient

Sort

9 of 31

Only showing matches with medium coverage, in liquid form, without fragrance.

  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Hourglass Ambient Soft Glow Foundation 11

The equivalent shade and the most similar foundation overall.

Your shade
Ulta Beauty Collection
MediumChange shade
Depth and undertone: Medium tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
Hourglass
11
Depth and undertone: Medium tan · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
89out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Shade match
97out of 100
Colour
95
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $44 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Tarte

    CC color-correcting tinted serum

    Deep
    Shade match 89
    $42SephoraSephoraCosts $26 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Not marketed for oily/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for oily/sensitive skin

    Medium confidence· Digital match

    View match
  2. #3 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    270 Light Medium
    Shade match 88
    $52SephoraSephoraCosts $36 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Not marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    400 Medium Deep
    Shade match 81
    $52SephoraSephoraCosts $36 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneNot marketed for combination/oily skinContains drying alcohol

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with rosy undertones

    Medium confidence· Digital match

    View match
  4. #5 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    17 N
    Shade match 86
    $48SephoraSephoraCosts $32 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNot marketed for dry/sensitive skinContains drying alcohol

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly deeper · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  5. #6 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    16.5 N
    Shade match 86
    $48SephoraSephoraCosts $32 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Not marketed for dry/sensitive skinContains drying alcohol

    Score details
    Shade match
    86
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  6. #7 · Hourglass

    Ambient Soft Glow Foundation

    10
    Shade match 76
    $60SephoraSephoraCosts $44 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertone

    Score details
    Shade match
    76
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone

    Retailer shade note: medium with warm undertones

    Medium confidence· Digital match

    View match
  7. #8 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    17.5 N
    Shade match 85
    $48SephoraSephoraCosts $32 more

    Matches: Same neutral undertoneSame natural finishSame medium coverage

    Differences: Not marketed for dry/sensitive skinContains drying alcohol

    Score details
    Shade match
    85
    Finish & visual result
    88
    Wear & performance
    40
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium with neutral undertone

    Medium confidence· Digital match

    View match
  8. #9 · Hourglass

    Ambient Soft Glow Foundation

    9.5
    Shade match 75
    $60SephoraSephoraCosts $44 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly lighterSlightly cooler undertone

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Slightly cooler undertone

    Retailer shade note: medium with cool undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Ulta Beauty Collection Moisturizing Complexion Stick Medium (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    24 Light Medium Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 24 Light Medium Neutral

    • Very close colour
    • Tan · Neutral undertone

    $32

    SephoraView at Sephora
  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Honey

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Honey

    • Close colour
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  3. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

    SephoraView at Sephora
  4. Dior Forever Skin Correct Full-Coverage Concealer

    4 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Neutral

    • Close colour
    • Medium · Neutral undertone

    $42

    SephoraView at Sephora
  5. NARS Radiant Creamy Concealer

    Amande

    NARS Radiant Creamy Concealer, shade Amande

    • Slight colour difference
    • Medium tan · Neutral undertone

    $36

    SephoraView at Sephora
  6. CoverGirl TruBlend Undercover Concealer

    Perfect Beige

    CoverGirl TruBlend Undercover Concealer, shade Perfect Beige

    • Close colour
    • Medium · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Hourglass Ambient Soft Glow Foundation in 11, against Ulta Beauty Collection Moisturizing Complexion Stick in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest match11Score
Shade match55% of overall97
Colour95#ba8972#b6856eLooks identicalColour difference 1.3 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 2.1
Retailer descriptionNot statedMediumNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveNormal, dry, combination, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 89/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Ambient Soft Glow Foundation in 11.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 11

Best price
$60SephoraSephora
Costs $44 more

Your shade $16 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.