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Face Bond Self Setting Waterproof Foundation 10 dupes and alternatives Urban Decay

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc.

Closest shade matchClosest overall alternative: Sephora Collection Best Skin Ever Matte Powder Foundation 15N Light

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
10Change shade
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Medium coverage
The match
Sephora Collection
15N Light
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
93
Wear (Wear & performance)
82
Skin (Skin suitability)
33
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
High confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$16 less (40%)

Your shade $40 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Jane Iredale

    Beyond Matte Liquid Foundation

    M1
    Shade match 92
    $54Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: fair neutral

    Medium confidence· Digital match

    View match
  2. #3 · Jane Iredale

    Beyond Matte Liquid Foundation

    M5
    Shade match 88
    $54Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Full rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    93
    Wear & performance
    82
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: light to medium w/ gold undertones

    Medium confidence· Digital match

    View match
  3. #4 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW13
    Shade match 94
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    94
    Finish & visual result
    93
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: fair beige with neutral undertone for light skin

    High confidence· Digital match

    View match
  4. #5 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW20
    Shade match 92
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: warm neutral beige with rosy undertone for light to medium skin

    High confidence· Digital match

    View match
  5. #6 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NC20
    Shade match 92
    $39SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Full rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: light beige with neutral golden undertone for light skin

    High confidence· Digital match

    View match
  6. Shade match 86
    $38Ulta BeautyUlta Beauty(product price)$2 less (5%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    82
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance

    Retailer shade note: light with peach undertones

    Medium confidence· Digital match

    View match
  7. #8 · Maybelline

    Super Stay Lumi-Matte Foundation

    128
    Shade match 87
    $15.99Ulta BeautyUlta Beauty(product price)$24.01 less (60%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 50% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  8. #9 · Maybelline

    Super Stay Lumi-Matte Foundation

    220
    Shade match 86
    $15.99Ulta BeautyUlta Beauty(product price)$24.01 less (60%)

    Matches: Very close colourSame matte finishBoth claim transfer resistance

    Differences: Slightly warmer undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    81
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 50% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed

    Retailer shade note: warm undertones

    Medium confidence· Digital match

    View match
  9. #10 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    15.5P Light
    Shade match 87
    $24SephoraSephora$16 less (40%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly cooler undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    82
    Skin suitability
    33

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light, pink undertone

    High confidence· Digital match

    View match
  10. #11 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Vanilla Bean
    Shade match 89
    $3.89$5.99Ulta BeautyUlta Beauty$36.11 less (90%)

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishFull rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    86
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Natural rather than matte finish · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  11. #12 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    10.5Y Light
    Shade match 86
    $24SephoraSephora$16 less (40%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    82
    Skin suitability
    33

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim transfer resistance · Not marketed for combination/oily skin

    Retailer shade note: light, yellow undertone

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 10 (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    4 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 4 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Sand

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Sand

    • Very close colour
    • Light · Neutral undertone

    $8

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 2

    • Very close colour
    • Fair · Neutral undertone

    $22

  4. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1N06

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N06

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $35

  5. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Looks identical
    • Fair

    $10.99

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    120

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 120

    • Very close colour
    • Fair · Neutral · neutral golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Sephora Collection Best Skin Ever Matte Powder Foundation in 15N Light, against Urban Decay Face Bond Self Setting Waterproof Foundation in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest match15N LightScore
Shade match55% of overall99
Colour98#f9c597#fac79bLooks identicalColour difference 0.7 (0 is identical)
Depth99FairFairSameDepth difference: 0.9
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall33
Skin type33Normal, combination, oilyNormalBoth marketed for normal skin
Overall match 91/100Shade match 99/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Sephora Collection Best Skin Ever Matte Powder Foundation in 15N Light.

Same or better

  • $16 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Does not claim transfer resistance
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy 15N Light

Best price
$24SephoraSephora
$16 less (40%)

Your shade $40 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.