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Face Bond Self Setting Waterproof Foundation 12 dupes and alternatives Urban Decay

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Finish

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0
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Only showing matches with full coverage, without talc or silicones.

Closest shade matchClosest overall alternative: NARS Natural Matte Longwear Foundation VIENNA

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
12Change shade
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Medium coverage
The match
NARS
VIENNA
Depth and undertone: Fair · Cool
Finish and coverage: Matte · Full coverage
Overall match
89out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
93
Wear (Wear & performance)
86
Skin (Skin suitability)
100
Shade match
86out of 100
Colour
92
Depth
98
Undertone
65
High confidence· Digital matchWhy it matches
Best price
$55SephoraSephora
Costs $15 more

Your shade $40 at Sephora

SephoraView at Sephora

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 12 (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer

    4 Fair

    Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 4 Fair

    • Very close colour
    • Fair · Neutral undertone

    $36

  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Sand

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Sand

    • Very close colour
    • Light · Neutral undertone

    $8

  3. NARS Radiant Creamy Concealer

    Madeleine

    NARS Radiant Creamy Concealer, shade Madeleine

    • Very close colour
    • Fair · Neutral undertone

    $36

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    120

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 120

    • Looks identical
    • Fair · Neutral · neutral golden undertone

    $12.99

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    1N06

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 1N06

    • Looks identical
    • Fair · Neutral · neutral golden undertone

    $35

  6. Maybelline Fit Me Natural Finish Concealer

    020 Sand

    Maybelline Fit Me Natural Finish Concealer, shade 020 Sand

    • Looks identical
    • Fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NARS Natural Matte Longwear Foundation in VIENNA, against Urban Decay Face Bond Self Setting Waterproof Foundation in 12. Every attribute compared, with its share of the score.

ComparedYour shade12Closest matchVIENNAScore
Shade match55% of overall86
Colour92#f9c79e#f2c6a3Very close colourColour difference 1.9 (0 is identical)
Depth98FairFairSameDepth difference: 1.2
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 89/100Shade match 86/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Natural Matte Longwear Foundation in VIENNA.

Same or better

  • Very close colour
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Both claim transfer resistance
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Slightly cooler undertone

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy VIENNA

Best price
$55SephoraSephora
Costs $15 more

Your shade $40 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.