Face Bond Self Setting Waterproof Foundation 23 dupes and alternatives Urban Decay
Medium tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Finish
- Matte0
- Natural matte0
- Natural0
- Radiant1
- Luminous0
Formulation
- Liquid0
- Stick1
- Powder0
- Serum0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
SortSort byOverall match
1 of 31 matches
Only showing matches with light coverage, in stick form, without talc.
- 7 matches have no formulation listed and are not shown.
- 3 matches have no ingredient list listed and are not shown.
Closest shade matchClosest overall alternative: Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick 9 Tan
The equivalent shade and the most similar foundation overall.


- Overall match
- 81out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 51
- Wear (Wear & performance)
- 82
- Skin (Skin suitability)
- 60
- Shade match
- 97out of 100
- Colour
- 95
- Depth
- 98
- Undertone
- 100
Your shade $40 at Sephora
Where to buy 9 Tan
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 23 (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers

Caramel Corn 5.1 Neutral
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Caramel Corn 5.1 Neutral
- Looks identical
- Medium tan · Neutral undertone
$31
4N1
Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N1
- Very close colour
- Medium tan · Neutral undertone
$34

NW40
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW40
- Very close colour
- Medium · Neutral undertone
$30

Tone 7.8 N
Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 7.8 N
- Very close colour
- Medium · Neutral undertone
$32

4.5 Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 4.5 Neutral
- Close colour
- Medium tan · Neutral undertone
$42
15NW
Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 15NW
- Very close colour
- Medium tan · Neutral · neutral golden undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick in 9 Tan, against Urban Decay Face Bond Self Setting Waterproof Foundation in 23. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick in 9 Tan.
Same or better
- Near-identical swatch colour
- Same neutral undertone
- Light rather than medium coverage
- Claims a skin-like finish
- Both claim a blurring effect
- Both claim long-wearing
- Both claim a lightweight feel
- No drying alcohol listed
Different
- Radiant finish instead of matte
- Does not claim transfer resistance
- Not marketed for oily skin
Ingredients (information only, not scored)
4 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy 9 Tan
Your shade $40 at Sephora
How these matches are scored
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.