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Face Bond Self Setting Waterproof Foundation 2 dupes and alternatives Urban Decay

Very fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 4 applied

Coverage

  • Light0
  • Medium0
  • Full1
  • Buildable0

Finish

Formulation

Skin type

Preferences

Fragrance-free0No drying alcohol1Vegan, applied. RemoveCruelty-free1Oil-free0With SPF0Mineral0

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Only showing matches in liquid form, vegan, without talc or alcohol denat.

  • 11 matches have no formulation listed and are not shown.
  • 28 matches have no vegan claim listed and are not shown.

Closest shade matchClosest overall alternative: Tarte Amazonian Clay 16-Hour Full Coverage Foundation 12N Fair Neutral

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
2Change shade
Depth and undertone: Very fair · Neutral
Finish and coverage: Matte · Medium coverage
The match
Tarte
12N Fair Neutral
Depth and undertone: Very fair · Cool
Finish and coverage: Matte · Full coverage
Overall match
85out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
93
Wear (Wear & performance)
61
Skin (Skin suitability)
100
Shade match
87out of 100
Colour
93
Depth
100
Undertone
65
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $2 more

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 2 (Very fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    150

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 150

    • Looks identical
    • Very fair · Neutral undertone

    $30

    SephoraView at Sephora
  2. NARS Soft Matte Complete Concealer

    Café Au Lait

    NARS Soft Matte Complete Concealer, shade Café Au Lait

    • Looks identical
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  3. L'Oréal Paris True Match Radiant Serum Concealer

    N2

    L'Oréal Paris True Match Radiant Serum Concealer, shade N2

    • Very close colour
    • Very fair · Neutral undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  4. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Swan

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Swan

    • Very close colour
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  5. Clinique Even Better All-Over Concealer + Eraser

    CN 10 Alabaster

    Clinique Even Better All-Over Concealer + Eraser, shade CN 10 Alabaster

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

    SephoraView at Sephora
  6. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Looks identical
    • Very fair

    $10.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 12N Fair Neutral, against Urban Decay Face Bond Self Setting Waterproof Foundation in 2. Every attribute compared, with its share of the score.

ComparedYour shade2Closest match12N Fair NeutralScore
Shade match55% of overall87
Colour93#fedfbf#f9dec3Very close colourColour difference 1.7 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionFairFairBoth described as fairThe retailers describe the same depth
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 85/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay 16-Hour Full Coverage Foundation in 12N Fair Neutral.

Same or better

  • Very close colour
  • Same matte finish
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Slightly cooler undertone
  • Does not claim transfer resistance
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 12N Fair Neutral

Match price
$42Ulta BeautyUlta Beauty
Costs $2 more

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.