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Face Bond Self Setting Waterproof Foundation 34 dupes and alternatives Urban Decay

Deep · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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5 of 31

Only showing matches with medium coverage, in liquid form, without talc.

  • 6 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: e.l.f. Cosmetics Soft Glam Satin Foundation 52 Deep Cool

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
34Change shade
Depth and undertone: Deep · Cool
Finish and coverage: Matte · Medium coverage
The match
e.l.f. Cosmetics
52 Deep Cool
Depth and undertone: Deep · Cool
Finish and coverage: Natural · Medium coverage
Overall match
87out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
70
Wear (Wear & performance)
72
Skin (Skin suitability)
90
Shade match
98out of 100
Colour
98
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$32 less (80%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    16 Cool
    Shade match 94
    $52SephoraSephoraCosts $12 more

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than matte finishDoes not claim transfer resistanceNot marketed for oily skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Natural rather than matte finish · Does not claim transfer resistance · Not marketed for oily skin

    Retailer shade note: deep with cool rose undertones

    High confidence· Digital match

    View match
  2. #3 · Maybelline

    Fit Me Matte + Poreless Foundation

    Deep Bronze 370
    Shade match 84
    $11.99Ulta BeautyUlta Beauty(product price)$28.01 less (70%)

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    67

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination skin

    Medium confidence· Digital match

    View match
  3. #4 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    53 Deep Neutral
    Shade match 87
    $8Ulta BeautyUlta Beauty(product price)$32 less (80%)

    Matches: Very close colourSame medium coverageBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    72
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than matte finish · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  4. #5 · Maybelline

    Fit Me Matte + Poreless Foundation

    Deep Golden 368
    Shade match 77
    $11.99Ulta BeautyUlta Beauty(product price)$28.01 less (70%)

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    77
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    67

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed · Does not claim transfer resistance · Not marketed for combination skin

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 34 (Deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Deep 6C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Deep 6C

    • Very close colour
    • Deep · Cool undertone

    $31

  2. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chestnut

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chestnut

    • Looks identical
    • Deep · Neutral undertone

    $36

  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    495

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 495

    • Close colour
    • Deep · Cool undertone

    $30

  4. L'Oréal Paris True Match Radiant Serum Concealer

    W10.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W10.5

    • Close colour
    • Deep · Cool undertone

    $16.99

  5. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15 Deep

    • Very close colour
    • Deep · Neutral undertone

    $36

  6. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Mocha

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Mocha

    • Very close colour
    • Deep

    $12

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

e.l.f. Cosmetics Soft Glam Satin Foundation in 52 Deep Cool, against Urban Decay Face Bond Self Setting Waterproof Foundation in 34. Every attribute compared, with its share of the score.

ComparedYour shade34Closest match52 Deep CoolScore
Shade match55% of overall98
Colour98#83543a#825239Looks identicalColour difference 0.8 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.9
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared72
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall90
Skin type90Normal, combination, oilyCombination, dry, normal, oilyBoth marketed for normal/​combination/​oily skin
Overall match 87/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Soft Glam Satin Foundation in 52 Deep Cool.

Same or better

  • $32 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same medium coverage
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim transfer resistance

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy 52 Deep Cool

Match price
$8Ulta BeautyUlta Beauty
$32 less (80%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.