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Face Bond Self Setting Waterproof Foundation 35 dupes and alternatives Urban Decay

Deep · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

  • Matte0
  • Natural0
  • Radiant0

Formulation

  • Liquid0
  • Cream0
  • Stick1
  • Powder0
  • Cushion0
  • Serum0
  • Balm0

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

Preferences

Fragrance-free0No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

  • Dimethicone0
  • Fragrance0
  • Alcohol denat.0
  • Talc0
  • Silicones0
  • Coconut oil0
Sort

1 of 30

Only showing matches with light coverage, in stick form.

  • 7 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Rude Perfect Base Foundation Stick 19N Deep Neutral

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
35Change shade
Depth and undertone: Deep · Neutral · neutral golden
Finish and coverage: Matte · Medium coverage
The match
Rude
19N Deep Neutral
Depth and undertone: Very deep · Neutral
Finish and coverage: Light coverage
Overall match
80out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
87
Wear (Wear & performance)
54
Skin (Skin suitability)
50
Shade match
86out of 100
Colour
85
Depth
92
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$8.75Ulta BeautyUlta Beauty
$31.25 less (78%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 35 (Deep · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15.5 Deep

    • Looks identical
    • Deep · Neutral · neutral golden undertone

    $36

    SephoraView at Sephora
  2. CoverGirl TruBlend Undercover Concealer

    Cappuccino

    CoverGirl TruBlend Undercover Concealer, shade Cappuccino

    • Looks identical
    • Deep · Neutral undertone

    $12.99

    Ulta BeautyView at Ulta Beauty
  3. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Looks identical
    • Deep · Neutral undertone

    $10.99

    Ulta BeautyView at Ulta Beauty
  4. Dior Forever Skin Correct Full-Coverage Concealer

    9 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 9 Neutral

    • Looks identical
    • Very deep · Neutral undertone

    $42

    SephoraView at Sephora
  5. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    15

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 15

    • Very close colour
    • Deep · Neutral undertone

    $42

    SephoraView at Sephora
  6. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC60

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC60

    • Very close colour
    • Very deep · Neutral undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rude Perfect Base Foundation Stick in 19N Deep Neutral, against Urban Decay Face Bond Self Setting Waterproof Foundation in 35. Every attribute compared, with its share of the score.

ComparedYour shade35Closest match19N Deep NeutralScore
Shade match55% of overall86
Colour85#754b35#704330Very close colourColour difference 2.9 (0 is identical)
Depth92DeepVery deepCloseDepth difference: 4.0
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone85Neutral · neutral goldenNeutralClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared87
Finishnot comparableMatteNot listedNot comparedFinish not listed for one product
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 80/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rude Perfect Base Foundation Stick in 19N Deep Neutral.

Same or better

  • $31.25 less
  • Very close colour
  • Same neutral undertone
  • Light rather than medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel

Different

  • Runs slightly deeper
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholListed (alcohol denat.)No ingredient list
SPFNot listedNot listed
Overlap
View full match

Where to buy 19N Deep Neutral

Match price
$8.75Ulta BeautyUlta Beauty
$31.25 less (78%)

Your shade $40 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.