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Face Bond Self Setting Waterproof Foundation 39 dupes and alternatives Urban Decay

Rich deep · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches without talc or silicones.

  • 3 matches have no ingredient list listed and are not shown.

Closest shade match: ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 41W Cocobolo

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Urban Decay
39Change shade
Depth and undertone: Rich deep · Warm
Finish and coverage: Matte · Medium coverage
The match
ILIA
41W Cocobolo
Depth and undertone: Rich deep · Warm
Finish and coverage: Natural · Medium coverage
Shade match
97out of 100
Colour
96
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$50SephoraSephora
Costs $10 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative: Tarte Amazonian Clay Blurring Powder Foundation 61H Espresso Honey

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Urban Decay
39Change shade
Depth and undertone: Rich deep · Warm
Finish and coverage: Matte · Medium coverage
The match
Tarte
61H Espresso Honey
Depth and undertone: Rich deep · Warm · peach
Finish and coverage: Matte · Medium coverage
Overall match
88out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
68
Skin (Skin suitability)
100
Best price
$40SephoraSephora
Same price

Your shade $40 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Tarte

    Amazonian Clay Blurring Powder Foundation

    61N Espresso Neutral
    Shade match 72
    $40SephoraSephoraSame price

    Matches: Very close colourSame matte finishSame medium coverage

    Differences: Slightly cooler undertoneDoes not claim transfer resistanceDoes not claim a lightweight feel

    Score details
    Shade match
    72
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim transfer resistance · Does not claim a lightweight feel

    Retailer shade note: very deep skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  2. #4 · Sephora Collection

    Best Skin Ever Liquid Foundation

    39N
    Shade match 78
    $24SephoraSephora$16 less (40%)

    Matches: Same medium coverageBoth claim long-wearingBoth claim transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    78
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: very deep with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Monika Blunder Beauty

    Blunder Cover Foundation/Concealer

    Shade: 10 - ZEHN
    Shade match 89
    $52Ulta BeautyUlta BeautyCosts $12 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Radiant rather than matte finishFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    42
    Wear & performance
    72
    Skin suitability
    50

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Radiant rather than matte finish · Full rather than medium coverage · No blurring effect claimed · Does not claim transfer resistance

    Retailer shade note: Deep Dark – Neutral Warm Undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 39 (Rich deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    62H espresso honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 62H espresso honey

    • Close colour
    • Rich deep · Warm · peach undertone

    $32

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16.5 Deep

    • Close colour
    • Rich deep · Neutral · neutral golden undertone

    $36

  3. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    6N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 6N1

    • Very close colour
    • Rich deep · Neutral undertone

    $34

  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    27W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 27W

    • Slight colour difference
    • Rich deep · Warm undertone

    $30

  5. CoverGirl TruBlend Undercover Concealer

    Espresso

    CoverGirl TruBlend Undercover Concealer, shade Espresso

    • Close colour
    • Rich deep · Neutral undertone

    $11.99

  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    51 Deep Peach

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 51 Deep Peach

    • Slight colour difference
    • Very deep · Warm · peach undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 41W Cocobolo, against Urban Decay Face Bond Self Setting Waterproof Foundation in 39. Every attribute compared, with its share of the score.

ComparedYour shade39Closest shade match41W CocoboloScore
Shade match55% of overall97
Colour96#4b2e24#4c3024Looks identicalColour difference 1.3 (0 is identical)
Depth98Rich deepRich deepSameDepth difference: 1.0
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, combination, sensitiveBoth marketed for normal/​combination skin
Overall match 87/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick in 41W Cocobolo.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of matte
  • Does not claim transfer resistance
  • Not marketed for oily skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Why the closest overall alternative works

Tarte Amazonian Clay Blurring Powder Foundation in 61H Espresso Honey, against Urban Decay Face Bond Self Setting Waterproof Foundation in 39. Every attribute compared, with its share of the score.

ComparedYour shade39Closest overall alternative61H Espresso HoneyScore
Shade match55% of overall87
Colour79#4b2e24#552d21Close colourColour difference 3.8 (0 is identical)
Depth97Rich deepRich deepSameDepth difference: 1.7
Retailer descriptionDeepVery deepSome differenceRetailer descriptions one depth band apart
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/​combination/​oily skin
Overall match 88/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Amazonian Clay Blurring Powder Foundation in 61H Espresso Honey.

Same or better

  • Same warm undertone
  • Same matte finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Does not claim transfer resistance
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconePowder-based, no silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs powder-based; silicone high vs none

Where to buy

Closest shade match

ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick 41W Cocobolo

Best price
$50SephoraSephora
Costs $10 more

Your shade $40 at Sephora

SephoraView at Sephora

Closest overall alternative

Tarte Amazonian Clay Blurring Powder Foundation 61H Espresso Honey

Best price
$40SephoraSephora
Same price

Your shade $40 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.