Face Bond Self Setting Waterproof Foundation 40 dupes and alternatives Urban Decay
4.3 (4,659)·Rich deep · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
$6.99Ulta Beauty(product price)$33.01 less (83%)3.8 (142)
Matches: Same matte finish· Same medium coverage· No drying alcohol listed
Differences: Neutral rather than cool undertone· No blurring effect claimed· No long-wear claim
Score details
Shade match
73
Finish & visual result
89
Wear & performance
40
Skin suitability
84
Close colour · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim a lightweight feel
Retailer shade note: very deep with neutral undertones
The closest shade to Urban Decay Face Bond Self Setting Waterproof Foundation 40 (Rich deep · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
L'Oréal Paris True Match Super-Blendable Foundation in C12 Cool Deep, against Urban Decay Face Bond Self Setting Waterproof Foundation in 40. Every attribute compared, with its share of the score.
ComparedYour shade40Closest shade matchC12 Cool DeepHow they compareScore
Shade match55% of overall87
Colour60%78#32201c#3b2323Close colourColour difference 3.9 (0 is identical)
Overall match 74/100Shade match 87/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Iconic London Super Smoother Blurring Skin Tint in Neutral Rich, against Urban Decay Face Bond Self Setting Waterproof Foundation in 40. Every attribute compared, with its share of the score.
ComparedYour shade40Closest overall alternativeNeutral RichHow they compareScore
Shade match55% of overall83
Colour60%86#32201c#2c1f1aVery close colourColour difference 2.9 (0 is identical)
Overall match 78/100Shade match 83/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)$33.01 less (83%)
Sephora
