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Hydromaniac Hydrating Dewy Foundation 61 dupes and alternatives Urban Decay

Deep tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Finish

Formulation

  • Liquid1
  • Stick0
  • Powder0
  • Cushion0
  • Serum0
  • Balm0

Skin type

Preferences

Fragrance-free1No drying alcohol0Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, with a matte finish, without talc.

Closest shade matchClosest overall alternative: Maybelline Fit Me Matte + Poreless Foundation Latte 358

The equivalent shade and the most similar foundation overall.

Your shade
Urban Decay
61Change shade
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
Maybelline
Latte 358
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Medium coverage
Overall match
77out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
64
Wear (Wear & performance)
57
Skin (Skin suitability)
43
Shade match
92out of 100
Colour
87
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$11.99Ulta BeautyUlta Beauty
$23.01 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to Urban Decay Hydromaniac Hydrating Dewy Foundation 61 (Deep tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    480W

    Rare Beauty Liquid Touch Brightening Concealer, shade 480W

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $24

  2. NARS Radiant Creamy Concealer

    Café

    NARS Radiant Creamy Concealer, shade Café

    • Close colour
    • Deep tan · Neutral undertone

    $36

  3. NARS Soft Matte Complete Concealer

    Amande

    NARS Soft Matte Complete Concealer, shade Amande

    • Close colour
    • Deep tan · Neutral undertone

    $36

  4. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Close colour
    • Deep tan · Neutral undertone

    $16.99

  5. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4N2

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4N2

    • Close colour
    • Deep tan · Neutral undertone

    $34

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    43.0 Deep Honey

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 43.0 Deep Honey

    • Very close colour
    • Deep tan · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Fit Me Matte + Poreless Foundation in Latte 358, against Urban Decay Hydromaniac Hydrating Dewy Foundation in 61. Every attribute compared, with its share of the score.

ComparedYour shade61Closest matchLatte 358Score
Shade match55% of overall92
Colour87#a16a4a#a36f55Very close colourColour difference 2.7 (0 is identical)
Depth96Deep tanDeep tanSameDepth difference: 2.4
Retailer descriptionMedium tanNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamecandidate undertone inferred
Finish & visual result25% of overall64
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared57
Longevity3524-hour wear12-hour wearDifferent12-hour wear claimed against 24-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall43
Skin type43Normal, dryNormal, oilyBoth marketed for normal skin
Overall match 77/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Matte + Poreless Foundation in Latte 358.

Same or better

  • $23.01 less
  • Very close colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No skin-like finish claimed
  • No blurring effect claimed
  • Not marketed for dry skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high

Where to buy Latte 358

Match price
$11.99Ulta BeautyUlta Beauty
$23.01 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced · lowest price $8.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.