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Supernatural Complexion Stick 10 Fair Cool dupes and alternatives Well People

Fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 110

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Well People
10 Fair CoolChange shade
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Light coverage
The match
Fenty Beauty
110
Depth and undertone: Fair · Cool · pink
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
99
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$44SephoraSephora
Costs $25.80 more

Your shade $18.20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Light 33C

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Well People
10 Fair CoolChange shade
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Light coverage
The match
ColourPop
Light 33C
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Medium coverage
Overall match
92out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
79
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Best price
$12Ulta BeautyUlta Beauty
$6.20 less (34%)

Your shade $18.20 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $69SephoraSephoraCosts $50.80 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for dry/oily/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/oily/sensitive skin

    Retailer shade note: fair rosy

    Medium confidence· Digital match

    View match
  2. Shade match 98
    $39.50SephoraSephoraCosts $21.30 more

    Matches: Near-identical swatch colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for oily skin

    Score details
    Shade match
    98
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for oily skin

    Retailer shade note: fair cool skin with pink undertones

    Medium confidence· Digital match

    View match
  3. #5 · Laura Mercier

    Real Flawless Weightless Perfecting Waterproof Foundation

    1C1 Cool Vanille
    Shade match 98
    $54SephoraSephoraCosts $35.80 more

    Matches: Near-identical swatch colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverage

    Score details
    Shade match
    98
    Finish & visual result
    81
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than light coverage

    Retailer shade note: fair with cool undertones

    High confidence· Digital match

    View match
  4. Shade match 98
    $63SephoraSephoraCosts $44.80 more

    Matches: Near-identical swatch colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    98
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light to medium with cool undertones

    Medium confidence· Digital match

    View match
  5. Shade match 95
    $38SephoraSephoraCosts $19.80 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/sensitive skin

    Retailer shade note: light-medium (cool)

    Medium confidence· Digital match

    View match
  6. Shade match 95
    $38SephoraSephoraCosts $19.80 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/sensitive skin

    Retailer shade note: light (cool pink)

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $69SephoraSephoraCosts $50.80 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNot marketed for dry/oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · Not marketed for dry/oily/sensitive skin

    Retailer shade note: light neutral

    Medium confidence· Digital match

    View match
  8. Shade match 97
    $53Ulta BeautyUlta BeautyCosts $34.80 more

    Matches: Near-identical swatch colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feelNot marketed for dry/oily skin

    Score details
    Shade match
    97
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel · Not marketed for dry/oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: fair with cool pink undertones

    Medium confidence· Digital match

    View match
  9. Shade match 93
    $32SephoraSephoraCosts $13.80 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for combination/normal/oily/sensitive skinContains listed fragrance

    Score details
    Shade match
    93
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for combination/normal/oily/sensitive skin · Contains listed fragrance

    Retailer shade note: cool pink light

    Medium confidence· Digital match

    View match
  10. #12 · Natasha Denona

    HY-GLAM Powder Foundation

    R2
    Shade match 95
    $55Ulta BeautyUlta Beauty(product price)Costs $36.80 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishMedium rather than light coverageNot marketed for dry/normal/oily/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    20

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than light coverage · Not marketed for dry/normal/oily/sensitive skin

    Retailer shade note: fair-light rosy

    Medium confidence· Digital match

    View match
  11. #13 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C2 Cool Light
    Shade match 93
    $13.99Ulta BeautyUlta Beauty(product price)$4.21 less (23%)

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  12. #14 · Charlotte Tilbury

    Airbrush Flawless Foundation

    2 Cool
    Shade match 99
    $52SephoraSephoraCosts $33.80 more

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than natural finishMedium rather than light coverageContains drying alcohol

    Score details
    Shade match
    99
    Finish & visual result
    58
    Wear & performance
    51
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than light coverage · Contains drying alcohol

    Retailer shade note: fair with cool undertones

    Medium confidence· Digital match

    View match
  13. #15 · Clinique

    Superbalanced Makeup Foundation

    20 Fair
    Shade match 90
    $43Ulta BeautyUlta BeautyCosts $24.80 more

    Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish

    Differences: Medium rather than light coverageDoes not claim a lightweight feelNot marketed for normal/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Medium rather than light coverage · Does not claim a lightweight feel · Not marketed for normal/sensitive skin

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 98
    $39SephoraSephoraCosts $20.80 more

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Radiant rather than natural finishMedium rather than light coverageNot marketed for combination/normal skin

    Score details
    Shade match
    98
    Finish & visual result
    61
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Radiant rather than natural finish · Medium rather than light coverage · Not marketed for combination/normal skin · Contains listed fragrance

    Retailer shade note: light with cool pink undertones

    Medium confidence· Digital match

    View match
  15. Shade match 94
    $46Ulta BeautyUlta BeautyCosts $27.80 more

    Matches: Very close colourSame cool undertoneSame natural finish

    Differences: Medium rather than light coverageNot marketed for combination/normal/oily/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    20

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for combination/normal/oily/sensitive skin

    Retailer shade note: Very Fair with cool pink undertones

    Medium confidence· Digital match

    View match
  16. Shade match 95
    $36SephoraSephoraCosts $17.80 more

    Matches: Very close colourSame cool undertoneClaims a skin-like finish

    Differences: Medium rather than light coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    64
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for normal/sensitive skin

    Retailer shade note: light - cool

    Medium confidence· Digital match

    View match

Showing 12 of 16 matches

Looking for a concealer in your shade?

The closest shade to Well People Supernatural Complexion Stick 10 Fair Cool (Fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Tarte Shape Tape Full Coverage Matte Concealer

    16N fair-light neutral

    Tarte Shape Tape Full Coverage Matte Concealer, shade 16N fair-light neutral

    • Looks identical
    • Fair · Cool undertone

    $32

  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 2.6

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 2.6

    • Looks identical
    • Fair · Cool · pink undertone

    $17

  3. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cream Puff

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cream Puff

    • Very close colour
    • Very fair · Cool · rosy undertone

    $36

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Stone 1.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Stone 1.3

    • Very close colour
    • Very fair · Cool · pink undertone

    $39

  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Very Fair 0.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Very Fair 0.5C

    • Very close colour
    • Fair · Cool · pink undertone

    $31

  6. Rare Beauty Liquid Touch Brightening Concealer

    120C

    Rare Beauty Liquid Touch Brightening Concealer, shade 120C

    • Very close colour
    • Fair · Cool undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 110, against Well People Supernatural Complexion Stick in 10 Fair Cool. Every attribute compared, with its share of the score.

ComparedYour shade10 Fair CoolClosest shade match110Score
Shade match55% of overall99
Colour99#f0cebb#f0cfbcLooks identicalColour difference 0.4 (0 is identical)
Depth99FairFairSameDepth difference: 0.4
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCool · pinkClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 86/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 110.

Same or better

  • Near-identical swatch colour
  • Same cool undertone
  • Same natural finish
  • Medium rather than light coverage
  • Claims long-wearing
  • Claims transfer resistance

Different

  • Does not claim a lightweight feel
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs high

Why the closest overall alternative works

ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Light 33C, against Well People Supernatural Complexion Stick in 10 Fair Cool. Every attribute compared, with its share of the score.

ComparedYour shade10 Fair CoolClosest overall alternativeLight 33CScore
Shade match55% of overall95
Colour93#f0cebb#edd0c1Very close colourColour difference 1.9 (0 is identical)
Depth99FairFairSameDepth difference: 0.6
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared79
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 92/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To ColourPop Pretty Fresh Hyaluronic Hydrating Foundation in Light 33C.

Same or better

  • $6.20 less
  • Very close colour
  • Same cool undertone
  • Same natural finish
  • Medium rather than light coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel

Ingredients (information only, not scored)

0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs high

Where to buy

Closest shade match

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 110

Best price
$44SephoraSephora
Costs $25.80 more

Your shade $18.20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

ColourPop Pretty Fresh Hyaluronic Hydrating Foundation Light 33C

Best price
$12Ulta BeautyUlta Beauty
$6.20 less (34%)

Your shade $18.20 at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.