Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Same warm undertone· Claims a blurring effect· Both claim 12-hour wear
Differences: Natural matte rather than natural finish· Full rather than buildable coverage· No skin-like finish claimed
Score details
Shade match
85
Finish & visual result
65
Wear & performance
80
Skin suitability
84
Close colour · Natural matte · Full coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Natural matte rather than natural finish · Full rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel
$16Ulta Beauty(product price)$23 less (59%)4.3 (2,230)
Matches: Very close colour· Same warm undertone· Adds SPF 30
Differences: Slightly deeper· Radiant rather than natural finish· Full rather than buildable coverage
Score details
Shade match
90
Finish & visual result
61
Wear & performance
60
Skin suitability
56
Very close colour · Radiant · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly deeper · Radiant rather than natural finish · Full rather than buildable coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for sensitive skin
The closest shade to Yepoda The Dewy Day 2W (Very fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared52
Longevity30%3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type100%28Normal, dry, sensitiveNormal, combination, oilyBoth marketed for normal skin
Overall match 75/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Overall match 80/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Ulta Beauty(product price)Costs $19 more
