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Official description
Cool Undertones
Standardised colour
Golden · Medium · Cool undertone Details
Matte finish · Buildable pigmentation · Powder
Possible for bronzing: cool undertone
Best price
$36
Sephora
Where to buy Medium (2 stores)
Similar to Benefit Cosmetics Hoola Matte Powder Bronzer Medium
The closest shade matches and closest overall alternatives in other bronzers. Price is never part of the score.
Shade details
- Swatch colour
- #b67650
- L* 55.6 a* 21.1 b* 31.1
- Colour family
- Golden
- from the swatch colour
- Colour depth
- Medium
- from the swatch colour
- Primary undertone
- Cool
- from the description (“cool”)
- Secondary undertone
- Not listed
- not stated
- Colour description
- Not listed
- not stated
- Finish
- Matte
- the product's attributes
- Pigmentation
- Buildable
- the product's attributes
- Shimmer
- Not listed
- not stated
- Format
- Powder
- the product's attributes
- Wear claims
- Up to 12 hours, claimed, Transfer-resistant, Waterproof
- the product's attributes or description
- Skin suitability claims
- For normal, combination, sensitive skin, Fragrance-free
- the product's attributes or description
- Data confidence
- High
- Swatch colour measured and backed by the shade's words
- Source
- Sephora, Ulta Beauty
- checked 4 Nov 2026
Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.