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L'Oréal Paris Unbelieva-Brow Longwear Brow Gel
L'Oréal Paris

Unbelieva-Brow Longwear Brow Gel

8 shades Gel 0.15 oz

$18.99at 1 retailer

Where to buy

Ulta BeautyUlta Beauty$18.99 · 4.2★ (6,087)
Ulta BeautyView at Ulta Beauty

Shades by colour (8)

Colour family, depth and undertone are standardised from the official description and the swatch colour. Each shade opens its own page with its images, prices and similar shades.

Brand claims

What the brand or retailer states, not tested by Beautler. A claim that is not listed is unknown.

Hold
Not listed
Formula
GelSource: the product name or description (Ulta Beauty)
Applicator
SpoolieSource: the product name or description (Ulta Beauty)
Fibres
Not listed
Water-resistant
Not listed
Flake-resistant
Not listed
Data confidence
HighSource: 8 of 8 shades have a measured swatch
Source
Ulta BeautySource: Checked 5 Nov 2026

Official description

Get brows for days with L'Oreal's Unbelieva-Brow Longwear Brow Gel. Build your dream brow from natural to intense with this brow gel that lasts up to 48 hours. Benefits - Fills & thickens brows - Brows are enhanced for up to 48 hours - No transfer & sweat-resistant - 92% of women agreed it has good wear - 81% agreed it resists a workout - In a consumer test Item 2593161

Ingredients (21), as published by Ulta Beauty
  1. 1Isododecane
  2. 2Trimethylsiloxysilicate
  3. 3Disteardimonium Hectorite
  4. 4Butylene
  5. 5Ethylene
  6. 6Propylene Carbonate
  7. 7Talc
  8. 8Dimethicone
  9. 9Cyclopentasiloxane
  10. 10Squalane
  11. 11Copernicia Cerifera Cera
  12. 12Helianthus Annuus Seed Cera
  13. 13Phenoxyethanol
  14. 14Triethoxycaprylylsilane
  15. 15Silica
  16. 16Caprylic
  17. 17Tocopheryl Acetate
  18. 18Tetrahexyldecyl Ascorbate
  19. 19O-cymen-5-ol
  20. 20BHT
  21. 21Pentaerythrityl Tetra-di-t-butyl Hydroxyhydrocinnamate