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Dior Rouge Dior Contour Lip Liner in 720 Icone, product photo from Sephora
1 of 12 · Product · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, texture swatch from Ulta Beauty
2 of 12 · Texture · Ulta Beauty
Dior Rouge Dior Contour Lip Liner in 720 Icone, colour swatch from Ulta Beauty
3 of 12 · Swatch · Ulta Beauty
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 4 from Sephora
4 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 5 from Sephora
5 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 6 from Sephora
6 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 7 from Sephora
7 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 8 from Sephora
8 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, image 9 from Sephora
9 of 12 · Shown for 720 Icone · Sephora
Dior Rouge Dior Contour Lip Liner in 720 Icone, product photo from Ulta Beauty
10 of 12 · Product · Ulta Beauty
Dior Rouge Dior Contour Lip Liner, range image 11 from Ulta Beauty
11 of 12 · Whole range · Ulta Beauty
Dior Rouge Dior Contour Lip Liner, range image 12 from Ulta Beauty
12 of 12 · Whole range · Ulta Beauty
All 12 images

Official description

the iconic rosewood

Standardised colour

Rose · Medium · Warm undertone Details

Opaque

Price
$35SephoraSephora

Where to buy 720 Icone (2 stores)

SephoraSephora$35
SephoraView at Sephora
Ulta BeautyUlta Beautyfrom $35 · product price
Ulta BeautyView at Ulta Beauty

Similar to Dior Rouge Dior Contour Lip Liner 720 Icone

The closest shade matches and closest overall alternatives in other lip liners. Price is never part of the score.

Complete my lip look

Shades from the other lip categories to wear with Dior Rouge Dior Contour Lip Liner 720 Icone, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.

Dior also makes 720 Icone as a lipstick (Rouge Dior Lipstick) and a lipstick (Addict Shine Lipstick). The shared name is the brand's; the colours are compared below like any other shade.

Lipstick or lip gloss shades close to this lip liner's colour, family and depth.

Lipstick

  1. Dior Rouge Dior On Stage

    226 Daring Blush

    Dior Rouge Dior On Stage, shade 226 Daring Blush

    • Very close match
    • Colour match · Rose · Medium · Warm

    $48

  2. NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick

    Xxpose Me

    NYX Professional Makeup Lip Lingerie XXL Long-Lasting Matte Liquid Lipstick, shade Xxpose Me

    • Very close match
    • Colour match · Pink · Medium · Warm

    $11

Lip gloss

  1. NYX Professional Makeup Butter Gloss Bling Non-Sticky Lip Gloss

    Big Spender

    NYX Professional Makeup Butter Gloss Bling Non-Sticky Lip Gloss, shade Big Spender

    • Very close match
    • Colour match · Pink · Medium · Warm

    $6

  2. CoverGirl Clean Fresh Yummy Lip Gloss

    700 Love at Frost Sight

    CoverGirl Clean Fresh Yummy Lip Gloss, shade 700 Love at Frost Sight

    • Very close match
    • Colour match · Rose · Medium · Warm

    $9.98

Lipsticks and glosses slightly lighter than this liner, so the liner shows as a defined edge.

Lipstick

  1. Revlon Super Lustrous Ultra Lipstick

    Tulip

    Revlon Super Lustrous Ultra Lipstick, shade Tulip

    • Slightly lighter, so the liner defines it
    • Combination · Rose · Medium · Warm

    $15.99

  2. NARS Explicit Lipstick

    Liaison – 821

    NARS Explicit Lipstick, shade Liaison – 821

    • Slightly lighter, so the liner defines it
    • Combination · Rose · Medium · Neutral

    $42

Lip gloss

  1. Bobbi Brown Crushed Oil-Infused Tinted Lip Gloss

    Love Letter

    Bobbi Brown Crushed Oil-Infused Tinted Lip Gloss, shade Love Letter

    • Slightly lighter, so the liner defines it
    • Combination · Rose · Medium · Neutral

    $33

  2. Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine

    03 Casablanca

    Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine, shade 03 Casablanca

    • Slightly lighter, so the liner defines it
    • Combination · Rose · Deep / dark · Neutral

    $64

A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.

Lipstick

  1. Dior Rouge Dior Lipstick

    737 Mystere

    Dior Rouge Dior Lipstick, shade 737 Mystere

    • Contrast: brown with rose
    • Combination · Brown · Medium · Warm

    $50

  2. Rare Beauty Soft Pinch Lip Oil Stick

    Embrace

    Rare Beauty Soft Pinch Lip Oil Stick, shade Embrace

    • Contrast: brown with rose
    • Combination · Brown · Medium · Warm

    $25

Lip gloss

  1. Sephora Collection Outrageous Plump Hydrating Lip Gloss

    02 XXL Nude

    Sephora Collection Outrageous Plump Hydrating Lip Gloss, shade 02 XXL Nude

    • Contrast: nude with rose
    • Combination · Nude · Light · Neutral

    $15

  2. Clarins Lip Perfector Peptide-Plumping Lip Gloss

    05 Candy Shimmer

    Clarins Lip Perfector Peptide-Plumping Lip Gloss, shade 05 Candy Shimmer

    • Contrast: pink with rose
    • Combination · Pink · Light · Warm

    $30

Glosses to wear over this lip liner. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.

Lip gloss

  1. NYX Professional Makeup Butter Gloss Bling Non-Sticky Lip Gloss

    Big Spender

    NYX Professional Makeup Butter Gloss Bling Non-Sticky Lip Gloss, shade Big Spender

    • Sheer gloss: adds shine, small colour change
    • Combination · Pink · Medium · Warm

    $6

  2. Dior Addict Lip Glow Balm

    100 Universal Clear

    Dior Addict Lip Glow Balm, shade 100 Universal Clear

    • Clear gloss: adds shine, no colour of its own
    • Combination · Clear

    $42

What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.

Shade details

Swatch colour
#c45a5a
L* 51.6 a* 42.4 b* 20.7
Colour family
Rose
from the description (“rosewood”)
Colour depth
Medium
from the swatch colour
Undertone
Warm
from the swatch colour
Colour description
Not listed
not stated
Texture
Not listed
not stated
Opacity
Opaque
the product's attributes
Shimmer
Not listed
not stated

Description from Sephora and Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.

All shades in this range (14)

Dior Rouge Dior Contour Lip Liner