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Official description
warm-toned light brown
Standardised colour
Brown · Light · Warm undertone Details
Matte finish · Buildable
Description and swatch disagree; check the retailer photos. Similar shades found from this one carry lower confidence.
Product price; this shade is not separately priced
Where to buy Taken (1 store)
Similar to MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Taken
The closest shade matches and closest overall alternatives in other lipsticks. Price is never part of the score.
Complete my lip look
Shades from the other lip categories to wear with MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse Taken, chosen on measured swatch colour, colour family, depth and undertone. “Colour match” means a close colour; “Combination” means a deliberate pairing. Price never changes the order.
Lip gloss or lip liner shades close to this lipstick's colour, family and depth.
Lip gloss

Sepia
Refy Lip Gloss with Hyaluronic Acid, shade Sepia
- Very close match
- Colour match · Brown · Deep / dark · Neutral
$20
Quality
MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Quality
- Close match
- Colour match · Brown · Medium · Warm
$25
Lip liner
Cocoa Crush
PÜR Silky Sculpt Creamy Dual Ended Lip Liner Pencil, shade Cocoa Crush
- Very close match
- Colour match · Nude · Deep / dark · Warm
$28
Power Move
L.A. Girl Perfect Precision Lip Liner Pencil, shade Power Move
- Very close match
- Colour match · Brown · Deep / dark · Neutral
$4
Lip liners slightly deeper than this lipstick, in the same or a neighbouring colour family, to define the edge.
Lip liner
Worth It Intense
L'Oréal Paris Blurfiller Blurring Lip Contour, shade Worth It Intense
- Slightly deeper for definition
- Combination · Brown · Deep / dark · Warm
$12.99
Club Hopper
NYX Professional Makeup Suede Matte Lip Liner Velvet Soft Vegan Lip Pencil, shade Club Hopper
- Slightly deeper for definition
- Combination · Brown · Deep / dark · Warm
$6
A noticeably different depth or a neighbouring colour family, on purpose, with a compatible undertone.
Lip gloss

Milky Mocha
Gisou Honey Infused Hydrating Lip Oil, shade Milky Mocha
- Contrast: deeper
- Combination · Brown · Deep / dark · Warm
$28

Haze 135
Hourglass Phantom Volumizing Glossy Lip Balm, shade Haze 135
- Contrast: rose with brown
- Combination · Rose · Deep / dark · Warm
$38
Lip liner
HEY-zel
Sacheu Peel Off Lip Liner STAY-N, shade HEY-zel
- Contrast: deeper
- Combination · Brown · Deep / dark · Warm
$14

Raisin
Anastasia Beverly Hills Velvety-Matte Precision Shaping Lip Liner, shade Raisin
- Contrast: rose with brown
- Combination · Rose · Deep / dark · Neutral
$22
Glosses to wear over this lipstick. A sheer gloss changes the colour less than an opaque one; a clear gloss adds shine only.
Lip gloss

Sepia
Refy Lip Gloss with Hyaluronic Acid, shade Sepia
- Gloss: opacity not listed
- Colour match · Brown · Deep / dark · Neutral
$20

Zephyr
MAC Cosmetics Lipglass Air Non-Sticky Lipgloss, shade Zephyr
- Clear gloss: adds shine, no colour of its own
- Combination · Clear
$25
What this can and cannot tell you: each pairing compares two shades' colours as sampled from retailer swatch images, which are not calibrated and are not how a shade looks on lips. It does not predict the colour you get when you layer them. A sheer gloss lets more of the colour underneath show than an opaque one, and your natural lip colour shows through sheer products.
Shade details
- Swatch colour
- #7f4a3e
- L* 37.4 a* 21.1 b* 16.8
- Colour family
- Brown
- from the description (“brown”)
- Colour depth
- Light
- from the description (“light”)
- Undertone
- Warm
- from the description (“warm”)
- Colour description
- Not listed
- not stated
- Finish
- Matte
- the product's attributes
- Opacity
- Buildable
- the product's attributes
- Shimmer
- Not listed
- not stated
Description from Ulta Beauty, kept word for word; the standardised values are stored separately and never replace it. Swatch colours are read from retailer images, which are not colour-calibrated; images from the retailers named under each one.
All shades in this range (26)
MAC Cosmetics Powder Kiss Liquid Lip & Cheek Mousse- A Little Tamedmidtoned yellow pink
- Marrakesh-Mereintense orange brown
- Billion $ Smilebright fluorescent pink
- It's Personalcool dusty nude
- Habitpeachy nude
- Buffiestmidtone nudey pink
- Chestnutdeep warm brown
- M·A·Csmashtrue red
- Burning Lovedeep intense berry
- Creamsiclemidtoned raspberry peach
- Date Nightdeep red wine
- Date-Makerwarm nude
- Devoted to Chiliwarm brick red
- Fashion Emergencyintense rose brown
- Make it Fashun!fuchsia
- More The Mehr-Iermidtoned mauve pink
- Mull it Overmidtoned peach pink
- Over the Taupemidtoned dirty nude
- Pretty Pleats!burgundy brown
- Rekindleddeep cool brown
- Resort Seasonbright orange
- Ruby Boovivid blue red
- Something Borrowedsoft lilac
- Takenwarm-toned light brown(this shade)
- Velvet Teddydeep-toned beige
- Warm Hugdirty midtoned beige