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Benefit Cosmetics They're Real! Magnet Extreme Lengthening Mascara
Benefit Cosmetics

They're Real! Magnet Extreme Lengthening Mascara

1 shade Wand 0.3 oz/ 8.5 g

$16–$29at 2 retailers

Where to buy

SephoraSephora$16–$29 · 4.1★ (4,561)
SephoraView at Sephora
Ulta BeautyUlta Beauty$29 · 4.1★ (6,359)
Ulta BeautyView at Ulta Beauty

Shades by colour (1)

Colour family, depth and undertone are standardised from the official description and the swatch colour. Each shade opens its own page with its images, prices and similar shades.

Brand claims

What the brand or retailer states, not tested by Beautler. A claim that is not listed is unknown.

Main effect
Dramatic, LengtheningSource: retailer filters (Ulta Beauty)
Effects
Dramatic, Lengthening, LiftingSource: retailer filters (Ulta Beauty)
Formula
Not listed
Waterproof
Not listed
Tubing
Not listed
Brush shape
Not listed
Brush material
Not listed
Smudge-resistant
Brand claimSource: the product name or description (Ulta Beauty)
Flake-resistant
Brand claimSource: the product name or description (Ulta Beauty)
Removal
Not listed
Sensitive eyes
Not listed
Contact lenses
Not listed
Data confidence
HighSource: 1 of 1 shade has a measured swatch
Source
Sephora, Ulta BeautySource: Checked 5 Nov 2026

Official description

What it is: An extreme lengthening & lifting mascara with magnetically enriched formula that works with the magnetic core to extend lashes 40% longer. Formulation Type: Lengthening Benefits: Long-wearing Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. What Else You Need to Know: The innovative extender brush features a magnetically charged core that pulls the magnetic, mineral-enriched formula up and out beyond the tips of lashes for extreme length and powerful lift. Custom-designed zig-zag bristles are strategically positioned to fan out, separate, and define lashes for up to 36 hours of wear and 40 percent longer lashes. Clinical Results: In a self-evaluation by 110 women after 1 week of use, reports included: -93% said it was extremely lengthening -95% said it lifts and lengthens lashes up and out -93% said it gives lashes fullness and length

Ingredients (25), as published by Sephora
  1. 1Water
  2. 2Cera Alba (Beeswax)
  3. 3Paraffin
  4. 4Polybutene
  5. 5VP
  6. 6Glyceryl Stearate
  7. 7Acrylates Copolymer
  8. 8Copernicia Cerifera (Carnauba) Wax
  9. 9Steareth-21
  10. 10Palmitic Acid
  11. 11PVP
  12. 12Stearic Acid
  13. 13Silica
  14. 14Pentylene Glycol
  15. 15Phenoxyethanol
  16. 16Steareth-2
  17. 17Aminomethyl Propanediol
  18. 18Caprylyl Glycol
  19. 19Panthenol
  20. 20Hydroxyethylcellulose
  21. 21Aluminum Hydroxide
  22. 22Tocopheryl Acetate
  23. 23Disodium Phosphate
  24. 24Sodium Phosphate
  25. 25Polysorbate 60