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Luminous Silk Hydrating Face and Under-Eye Concealer 5.25 dupes and alternatives Armani Beauty

Light medium · Cool · pink undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 300C

The equivalent shade and the most similar concealer overall.

Your shade
Armani Beauty
5.25Change shade
Depth and undertone: Light medium · Cool · pink
Finish and coverage: Radiant · Medium coverage
The match
Rare Beauty
300C
Depth and undertone: Light medium · Cool
Finish and coverage: Radiant · Medium coverage
Overall match
90out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
91
Wear (Wear & performance)
82
Skin (Skin suitability)
50
Shade match
95out of 100
Colour
93
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Rare Beauty

    Liquid Touch Brightening Concealer

    350C
    Shade match 87
    $24SephoraSephora$18 less (43%)

    Matches: Same cool undertoneSame radiant finishSame medium coverage

    Differences: Slightly deeperNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed

    Retailer shade note: medium tan with cool pink undertones

    Medium confidence· Digital match

    View match
  2. #3 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 74 Beige
    Shade match 86
    $22$32SephoraSephora$20 less (48%)

    Matches: Similar undertone (neutral vs cool)Same medium coverageBoth claim a blurring effect

    Differences: Natural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    86
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than radiant finish · No skin-like finish claimed

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  3. Shade match 94
    $38SephoraSephora$4 less (10%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    67
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: medium with cool peachy undertones

    Medium confidence· Digital match

    View match
  4. #5 · Rare Beauty

    Liquid Touch Brightening Concealer

    290N
    Shade match 76
    $24SephoraSephora$18 less (43%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly lighterSlightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    76
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · No blurring effect claimed

    Retailer shade note: medium with neutral peach undertones

    Medium confidence· Digital match

    View match
  5. Shade match 87
    $39SephoraSephora$3 less (7%)

    Matches: Same cool undertoneBoth claim a skin-like finishBoth claim a blurring effect

    Differences: Natural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage

    Retailer shade note: Medium, Cool Rosy

    Medium confidence· Digital match

    View match
  6. #7 · Rare Beauty

    Liquid Touch Brightening Concealer

    310W
    Shade match 74
    $24SephoraSephora$18 less (43%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly warmer undertoneNo blurring effect claimed

    Score details
    Shade match
    74
    Finish & visual result
    91
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · No blurring effect claimed

    Retailer shade note: medium with warm peach undertones

    Medium confidence· Digital match

    View match
  7. Shade match 94
    $30SephoraSephora$12 less (29%)

    Matches: Very close colourSame cool undertoneBoth claim long-wearing

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  8. #9 · bareMinerals

    ORIGINAL Liquid Mineral Brightening Concealer

    Medium 3N
    Shade match 78
    $31Ulta BeautyUlta Beauty(product price)$11 less (26%)

    Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneLuminous rather than radiant finish

    Score details
    Shade match
    78
    Finish & visual result
    71
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Luminous · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Luminous rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: for medium neutral skin with peach undertones

    Medium confidence· Digital match

    View match
  9. Shade match 87
    $30SephoraSephora$12 less (29%)

    Matches: Same cool undertoneBoth claim long-wearingClaims not settling into lines

    Differences: Slightly lighterNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  10. #11 · Tarte

    Shape Tape Full Coverage Matte Concealer

    38N medium-tan neutral
    Shade match 93
    $32SephoraSephora$10 less (24%)

    Matches: Very close colourSame cool undertoneBoth claim a blurring effect

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    93
    Finish & visual result
    45
    Wear & performance
    54
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium to tan skin with a balance of warm & cool undertones

    Medium confidence· Digital match

    View match
  11. Shade match 77
    $36SephoraSephora$6 less (14%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Olive rather than cool undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    77
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Olive rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium with golden to olive undertones

    Medium confidence· Digital match

    View match
  12. Shade match 77
    $36SephoraSephora$6 less (14%)

    Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    77
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 87
    $35SephoraSephora$7 less (17%)

    Matches: Same cool undertoneBoth claim a blurring effectClaims transfer resistance

    Differences: Matte rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    87
    Finish & visual result
    45
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Matte · Full coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Contains drying alcohol

    Retailer shade note: for medium skin with cool undertones

    Medium confidence· Digital match

    View match
  14. #15 · NARS

    Radiant Creamy Concealer

    Biscuit
    Shade match 71
    $36SephoraSephora$6 less (14%)

    Matches: Same radiant finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    71
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: MD1 - medium to medium-deep with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  15. Shade match 76
    $36SephoraSephora$6 less (14%)

    Matches: Very close colourBoth claim long-wearingClaims not settling into lines

    Differences: Slightly warmer undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    76
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  16. #17 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Sand
    Shade match 75
    $8Ulta BeautyUlta Beauty(product price)$34 less (81%)

    Matches: Both claim long-wearingClaims not settling into linesBoth claim a lightweight feel

    Differences: Slightly lighterNeutral rather than cool undertoneSatin rather than radiant finish

    Score details
    Shade match
    75
    Finish & visual result
    59
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Satin · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Satin rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed

    Retailer shade note: medium light with neutral undertones

    Medium confidence· Digital match

    View match
  17. #18 · NARS

    Radiant Creamy Concealer

    Ginger
    Shade match 68
    $36SephoraSephora$6 less (14%)

    Matches: Same radiant finishSame medium coverageBoth claim a blurring effect

    Differences: Slightly lighterSlightly warmer undertoneNo skin-like finish claimed

    Score details
    Shade match
    68
    Finish & visual result
    88
    Wear & performance
    51
    Skin suitability
    50

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: M2 - medium with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  18. Shade match 78
    $30Ulta BeautyUlta Beauty(product price)$12 less (29%)

    Matches: Both claim long-wearingClaims not settling into lines

    Differences: Slightly lighterNeutral rather than cool undertoneNatural rather than radiant finish

    Score details
    Shade match
    78
    Finish & visual result
    52
    Wear & performance
    68
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  19. #20 · Tarte

    Shape Tape Full Coverage Matte Concealer

    37G medium-tan golden
    Shade match 84
    $32SephoraSephora$10 less (24%)

    Matches: Near-identical swatch colourBoth claim a blurring effectClaims not settling into lines

    Differences: Olive rather than cool undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    84
    Finish & visual result
    45
    Wear & performance
    54
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Olive rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance

    Retailer shade note: medium to tan skin with very warm, golden or olive undertones

    Medium confidence· Digital match

    View match

Showing 12 of 19 matches

Looking for a foundation in your shade?

The closest shade to Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer 5.25 (Light medium · Cool · pink undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Armani Beauty Luminous Silk Foundation

    7

    Armani Beauty Luminous Silk Foundation, shade 7

    • Close colour
    • Medium · Cool undertone

    $69

Closest foundations

  1. Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Medium 18 Cool

    Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation, shade Medium 18 Cool

    • Looks identical
    • Medium light · Cool undertone

    $41

  2. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    2R34 - Cool Caramel

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 2R34 - Cool Caramel

    • Looks identical
    • Medium light · Cool · rosy undertone

    $49

  3. Yepoda The Dewy Day

    4C

    Yepoda The Dewy Day, shade 4C

    • Looks identical
    • Medium light · Cool undertone

    $39

  4. Dior Forever Skin Wear Blurring Natural Matte Foundation

    4C Cool

    Dior Forever Skin Wear Blurring Natural Matte Foundation, shade 4C Cool

    • Looks identical
    • Medium light · Cool undertone

    $60

  5. Dior Forever Skin Glow Foundation

    4C Cool

    Dior Forever Skin Glow Foundation, shade 4C Cool

    • Looks identical
    • Medium light · Cool undertone

    $60

  6. Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    200

    Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation, shade 200

    • Looks identical
    • Light medium · Cool · pink undertone

    $44

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Rare Beauty Liquid Touch Brightening Concealer in 300C, against Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer in 5.25. Every attribute compared, with its share of the score.

ComparedYour shade5.25Closest match300CScore
Shade match55% of overall95
Colour93#d9a887#ddae90Very close colourColour difference 1.8 (0 is identical)
Depth95Light mediumLight mediumSameDepth difference: 2.9
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · pinkCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100RadiantRadiantSameSame radiant finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedOily, dry, combination, normalSkin-type suitability not published for one product
Overall match 90/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 300C.

Same or better

  • $18 less
  • Very close colour
  • Same cool undertone
  • Same radiant finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • No blurring effect claimed

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Baselow siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone low vs high

Where to buy 300C

Best price
$24SephoraSephora
$18 less (43%)

Your shade $42 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.