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Prisma Flash Glossy Color Lip Balm 12 Maple Flash dupes and alternatives Armani Beauty

Brown · Warm · Medium

Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar lip gloss overall: shade match 50%, finish and visual result 25%, wear and performance 15%, comfort and suitability 10%.

Closest shade matchClosest overall alternative: Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine 20 Phantôme

The equivalent shade and the most similar lip gloss overall.

Your shade
Armani Beauty
12 Maple FlashChange shade
Colour family, undertone and depth: Brown · Warm · Medium
Finish and opacity: High shine
The match
Tom Ford
20 Phantôme
Colour family, undertone and depth: Brown · Warm · Deep / dark
Finish and opacity: High shine · Sheer
Overall match
98out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Comfort (Comfort & suitability)
100
Shade match
96out of 100
Colour
93
Depth
96
Undertone (Undertone and colour family)
100
High confidence· Digital matchWhy it matches
Best price
$64SephoraSephora
Costs $26 more

Your shade $38 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar lip gloss on shade, finish, wear and comfort together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Patrick Ta

    Major Volume Plumping Lip Gloss

    Obviously
    Shade match 84
    $26SephoraSephora$12 less (32%)

    Matches: Same shine: high shineSame longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: rich toffee

    Medium confidence· Digital match

    View match
  2. #3 · Lancôme

    Juicy Tubes Original Lip Gloss

    16 Almond Drip
    Shade match 84
    $25SephoraSephora$13 less (34%)

    Matches: Same warm undertoneSame shine: high shineSame longevity: long-wearing

    No material differences in the data we have.

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 4% ingredient overlap

    Retailer shade note: warm milky brown

    High confidence· Digital match

    View match
  3. #4 · Yves Saint Laurent

    Loveshine Plumping Lip Oil Gloss with Hyaluronic Acid

    04 Honey Pure Love
    Shade match 89
    $40SephoraSephoraCosts $2 more

    Matches: Very close colourSame shine: high shineSame longevity: long-wearing

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Very close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: sheer rose brown

    Medium confidence· Digital match

    View match
  4. #5 · NYX Professional Makeup

    Jelly Job Lip Gloss

    Toast N' Jelly
    Shade match 88
    $12Ulta BeautyUlta Beauty$26 less (68%)

    Matches: Very close colourSame warm undertoneSame shine: high shine

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: pale nude

    Medium confidence· Digital match

    View match
  5. #6 · Lancôme

    Juicy Tubes Original Lip Gloss

    19 Cocoa Macchiato
    Shade match 81
    $25Ulta BeautyUlta Beauty$13 less (34%)

    Matches: Same longevity: long-wearingBoth claim hydration

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    81
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Shimmer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than warm undertone

    Retailer shade note: glitter brown

    Medium confidence· Digital match

    View match
  6. Shade match 75
    $32SephoraSephora$6 less (16%)

    Matches: Same warm undertoneSame shine: high shineSame longevity: long-wearing

    Differences: Plum rather than brown

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · High shine

    Ingredients (not scored): 37% ingredient overlap

    Differences: Plum rather than brown

    Retailer shade note: warm berry burgundy

    High confidence· Digital match

    View match
  7. Shade match 69
    $20SephoraSephora$18 less (47%)

    Matches: Same shine: high shineSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourDeeperNeutral rather than warm undertone

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Neutral rather than warm undertone

    Retailer shade note: dark, chestnut brown

    Medium confidence· Digital match

    View match
  8. #9 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Trace 105
    Shade match 79
    $38SephoraSephoraSame price

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Nude rather than brown

    Score details
    Shade match
    79
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Nude rather than brown

    Retailer shade note: beige

    Medium confidence· Digital match

    View match
  9. Shade match 68
    $24SephoraSephora$14 less (37%)

    Matches: Same shine: high shineSame longevity: long-wearingBoth claim hydration

    Differences: DeeperCool rather than warm undertone

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · High shine

    Ingredients (not scored): 3% ingredient overlap

    Differences: Deeper · Cool rather than warm undertone

    Retailer shade note: mauve medium brown

    High confidence· Digital match

    View match
  10. #11 · Lancôme

    Lip Idôle JuicyTreat Oil-in-Gloss

    65 Brownie Bite
    Shade match 67
    $32Ulta BeautyUlta Beauty$6 less (16%)

    Matches: Same shine: high shineSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourLighterNeutral rather than warm undertone

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 12% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone

    Retailer shade note: chocolate brown

    Medium confidence· Digital match

    View match
  11. #12 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Secret 85
    Shade match 77
    $38SephoraSephoraSame price

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Rose rather than brown

    Score details
    Shade match
    77
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Shimmer · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Rose rather than brown

    Retailer shade note: deep rose with rose gold pearl

    Medium confidence· Digital match

    View match
  12. #13 · Anastasia Beverly Hills

    Kiss Theory Hydrating Glossy Shine Lip Balm

    Nudeish
    Shade match 88
    $18SephoraSephora$20 less (53%)

    Matches: Very close colourSame warm undertoneSame shine: high shine

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: bare nude

    Medium confidence· Digital match

    View match
  13. #14 · OLEHENRIKSEN

    Pout Preserve Hydrating Peptide Lip Treatment

    Crème Brûlée - beige tint + vanilla brown sugar scent
    Shade match 82
    $24SephoraSephora$14 less (37%)

    Matches: Same warm undertoneSame shine: high shineBoth claim hydration

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 4% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Medium confidence· Digital match

    View match
  14. #15 · Dior

    Addict Lip Glow Balm

    020 Mahogany
    Shade match 81
    $42SephoraSephoraCosts $4 more

    Matches: Same warm undertoneSame shine: high shineBoth claim hydration

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    81
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: a nude ebony warm undertone

    Medium confidence· Digital match

    View match
  15. #16 · Anastasia Beverly Hills

    Kiss Theory Hydrating Glossy Shine Lip Balm

    Gingerline
    Shade match 87
    $18SephoraSephora$20 less (53%)

    Matches: Very close colourSame warm undertoneSame shine: high shine

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: warm cinnamon nude

    Medium confidence· Digital match

    View match
  16. #17 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Day Trip
    Shade match 87
    $26SephoraSephora$12 less (32%)

    Matches: Same warm undertoneSame shine: high shineClaims non-sticky

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: warm brown

    Medium confidence· Digital match

    View match
  17. #18 · Hourglass

    Phantom Volumizing Glossy Lip Balm

    Rise 100
    Shade match 73
    $38SephoraSephoraSame price

    Matches: Very close colourSame longevity: long-wearingBoth claim hydration

    Differences: Cool rather than warm undertoneNude rather than brown

    Score details
    Shade match
    73
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    100

    Very close colour · Shimmer · Opaque

    Ingredients (not scored): 7% ingredient overlap

    Differences: Cool rather than warm undertone · Nude rather than brown

    Retailer shade note: cool beige

    High confidence· Digital match

    View match
  18. Shade match 62
    $24SephoraSephora$14 less (37%)

    Matches: Same shine: high shineSame longevity: long-wearingBoth claim hydration

    Differences: Noticeably different swatch colourNeutral rather than warm undertoneRose rather than brown

    Score details
    Shade match
    62
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than warm undertone · Rose rather than brown

    Retailer shade note: almond rose

    Medium confidence· Digital match

    View match
  19. #20 · Maybelline

    Lifter Gloss with Hyaluronic Acid

    Topaz
    Shade match 91
    $12.99Ulta BeautyUlta Beauty$25.01 less (66%)

    Matches: Same warm undertoneBoth claim hydration

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    91
    Finish & visual result
    78
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · Shimmer · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: sheer terracotta with gold pearl

    Medium confidence· Digital match

    View match
  20. #21 · Summer Fridays

    Dream Lip Oil for Moisturizing Sheer Coverage

    Warm Beige
    Shade match 68
    $26SephoraSephora$12 less (32%)

    Matches: Same warm undertoneSame shine: high shineSame longevity: long-wearing

    Differences: Noticeably different swatch colourDeeperNude rather than brown

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine · Sheer

    Ingredients (not scored): 3% ingredient overlap

    Differences: Noticeably different swatch colour · Deeper · Nude rather than brown

    Retailer shade note: a nourishing touch of sheer warm beige

    Medium confidence· Digital match

    View match
  21. #22 · Anastasia Beverly Hills

    Kiss Theory Hydrating Glossy Shine Lip Balm

    Silk
    Shade match 85
    $18SephoraSephora$20 less (53%)

    Matches: Very close colourSame shine: high shineClaims non-sticky

    Differences: Neutral rather than warm undertoneNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Very close colour · High shine

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Not listed rather than long-wearing (longevity)

    Retailer shade note: nude rosy brown

    Medium confidence· Digital match

    View match
  22. Shade match 67
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Same shine: high shineSame longevity: long-wearingClaims non-sticky

    Differences: LighterNeutral rather than warm undertoneNude rather than brown

    Score details
    Shade match
    67
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 1% ingredient overlap

    Differences: Lighter · Neutral rather than warm undertone · Nude rather than brown

    Medium confidence· Digital match

    View match
  23. Shade match 78
    $22SephoraSephora$16 less (42%)

    Matches: Same shine: high shineBoth claim hydration

    Differences: Neutral rather than warm undertoneNude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    78
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    100

    Close colour · High shine · Buildable

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: Nude Beige

    Medium confidence· Digital match

    View match
  24. #25 · Dior

    Lip Glow Butter Hydrating Gloss Balm

    103 Toffee
    Shade match 75
    $42SephoraSephoraCosts $4 more

    Matches: Same longevity: long-wearingClaims non-stickyBoth claim hydration

    Differences: Neutral rather than warm undertoneNude rather than brown

    Score details
    Shade match
    75
    Finish & visual result
    78
    Wear & performance
    100
    Comfort & suitability
    70

    Close colour · Shimmer

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Nude rather than brown

    Retailer shade note: nude beige

    Medium confidence· Digital match

    View match
  25. #26 · NYX Professional Makeup

    Duck Plump High Pigment Lip Plumping Gloss

    Brown of Applause
    Shade match 87
    $13Ulta BeautyUlta Beauty(product price)$25 less (66%)

    Matches: Same warm undertoneSame shine: high shine

    Differences: Not listed rather than long-wearing (longevity)Does not claim hydration

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    40

    Close colour · High shine · Opaque

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity) · Does not claim hydration

    Retailer shade note: mid-tone warm brown

    Medium confidence· Digital match

    View match
  26. #27 · Lancôme

    Lip Idôle Squalane-12 Butterglow Hydrating Lip Balm

    21 Shade-Throwing Beige
    Shade match 63
    $32SephoraSephora$6 less (16%)

    Matches: Same shine: high shineSame longevity: long-wearingClaims non-sticky

    Differences: Noticeably different swatch colourLighterNeutral rather than warm undertone

    Score details
    Shade match
    63
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    70

    Slight colour difference · High shine

    Ingredients (not scored): 37% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone · Nude rather than brown

    Retailer shade note: neutral nude beige

    High confidence· Digital match

    View match
  27. Shade match 56
    $23SephoraSephora$15 less (39%)

    Matches: Same warm undertoneSame shine: high shineSame longevity: long-wearing

    Differences: Noticeably different swatch colourLighterPeach rather than brown

    Score details
    Shade match
    56
    Finish & visual result
    100
    Wear & performance
    100
    Comfort & suitability
    100

    Slight colour difference · High shine · Buildable

    Ingredients (not scored): 2% ingredient overlap

    Differences: Noticeably different swatch colour · Lighter · Peach rather than brown

    Retailer shade note: Soft Nude Peach

    High confidence· Digital match

    View match
  28. #29 · Milk Makeup

    Odyssey Hydrating Lip Oil Gloss

    Quest
    Shade match 79
    $26SephoraSephora$12 less (32%)

    Matches: Same warm undertoneSame shine: high shineClaims non-sticky

    Differences: Nude rather than brownNot listed rather than long-wearing (longevity)

    Score details
    Shade match
    79
    Finish & visual result
    100
    Wear & performance
    40
    Comfort & suitability
    70

    Close colour · High shine · Sheer

    Ingredients (not scored): 5% ingredient overlap

    Differences: Nude rather than brown · Not listed rather than long-wearing (longevity)

    Retailer shade note: caramel beige

    High confidence· Digital match

    View match
  29. #30 · Yves Saint Laurent

    Candy Glow Tinted Butter Balm with Maracuja Oil

    8B That Pink
    Shade match 80
    $43SephoraSephoraCosts $5 more

    Matches: Same warm undertoneSame longevity: long-wearingBoth claim hydration

    Differences: Rose rather than brown

    Score details
    Shade match
    80
    Finish & visual result
    50
    Wear & performance
    100
    Comfort & suitability
    100

    Close colour · Sheer

    Ingredients (not scored): 38% ingredient overlap

    Differences: Rose rather than brown

    Retailer shade note: sheer rose

    Medium confidence· Digital match

    View match
  30. #31 · Kylie Cosmetics

    Supple Kiss Lip Glaze Lip Gloss

    Lovable
    Shade match 93
    $21Ulta BeautyUlta Beauty$17 less (45%)

    Matches: Very close colourSame warm undertoneBoth claim hydration

    Differences: Not listed rather than long-wearing (longevity)

    Score details
    Shade match
    93
    Finish & visual result
    50
    Wear & performance
    40
    Comfort & suitability
    100

    Very close colour

    Ingredients (not scored): 3% ingredient overlap

    Differences: Not listed rather than long-wearing (longevity)

    Retailer shade note: taupe brown

    Medium confidence· Digital match

    View match

Showing 12 of 30 matches

Why the closest match works

Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine in 20 Phantôme, against Armani Beauty Prisma Flash Glossy Color Lip Balm in 12 Maple Flash. Every attribute compared, with its share of the score.

ComparedYour shade12 Maple FlashClosest match20 PhantômeScore
Shade match50% of overall96
Colour93#99574b#925448Very close colourColour difference 1.8 (0 is identical)
Depth96MediumDeep / darkCloseDepth difference 2.5 on the 0–100 scale
Undertone100WarmWarmSameSame product undertone
Colour family100BrownBrownSameSame colour family
Finish & visual result25% of overall · 1 of 3 compared100
Shine100High shineHigh shineSameSame shine level
Transparencynot comparableNot listedNot listedNot listed for eitherNeither product lists a transparency
Shimmernot comparableNot listedNot listedNot listed for eitherNeither product lists shimmer
Wear & performance15% of overall100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Comfort & suitability10% of overall · 1 of 2 compared100
Non-stickynot comparableNot listedNot listedNot listed for eitherNeither product lists a non-sticky feel
Hydration100ClaimedClaimedSameBoth products claim hydration
Overall match 98/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tom Ford Gloss Luxe Lip Gloss with Hydrating Jojoba Oil & High-Shine in 20 Phantôme.

Same or better

  • Very close colour
  • Same warm undertone
  • Same shine: high shine
  • Same longevity: long-wearing
  • Both claim hydration

Description, format and ingredients (information only, not scored)

Weighted ingredient similarity 0%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
Shade descriptionwarm mahoganydeep warm brown
FormatNot listedNot listed
BaseOil-based, no siliconeOil-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed

Where to buy 20 Phantôme

Best price
$64SephoraSephora
Costs $26 more

Your shade $38 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish and visual result, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.