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ORIGINAL Liquid Mineral Brightening Concealer Medium 3N dupes and alternatives bareMinerals

Light medium · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches made for dry skin.

  • 4 matches have no skin type listed and are not shown.

Closest shade match: IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 25.0 Medium Natural

The equivalent shade: scored on colour, depth and undertone only.

The match
IT Cosmetics
25.0 Medium Natural
Depth and undertone: Light medium · Neutral
Finish and coverage: Natural · Full coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$30Ulta BeautyUlta Beauty
$1 less (3%)

Your shade $31 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Rare Beauty Liquid Touch Brightening Concealer 290N

The most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Rare Beauty
290N
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Radiant · Medium coverage
Overall match
89out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
77
Wear (Wear & performance)
100
Skin (Skin suitability)
50
Best price
$24SephoraSephora
$7 less (23%)

Your shade $31 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Rare Beauty

    Liquid Touch Brightening Concealer

    270N
    Shade match 95
    $24SephoraSephora$7 less (23%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    95
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium with neutral beige undertones

    Medium confidence· Digital match

    View match
  2. #4 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Sand
    Shade match 97
    $8Ulta BeautyUlta Beauty(product price)$23 less (74%)

    Matches: Near-identical swatch colourSame neutral undertoneBoth claim long-wearing

    Differences: Satin rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    97
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Looks identical · Satin · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Satin rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: medium light with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Beige
    Shade match 90
    $8Ulta BeautyUlta Beauty(product price)$23 less (74%)

    Matches: Same neutral undertoneBoth claim long-wearingBoth claim not settling into lines

    Differences: Satin rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Close colour · Satin · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Satin rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Rare Beauty

    Liquid Touch Brightening Concealer

    300C
    Shade match 83
    $24SephoraSephora$7 less (23%)

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly cooler undertoneRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    83
    Finish & visual result
    77
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone · Radiant rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium with cool beige undertones

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Radiant Creamy Concealer

    Ginger
    Shade match 87
    $36SephoraSephoraCosts $5 more

    Matches: Very close colourClaims a blurring effectClaims transfer resistance

    Differences: Slightly warmer undertoneRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    65
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than luminous finish · Medium rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: M2 - medium with warm undertones, and a golden tone

    Medium confidence· Digital match

    View match
  6. Shade match 91
    $30SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneBoth claim long-wearing

    Differences: Natural rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    91
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 93
    $32SephoraSephoraCosts $1 more

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Slightly lighterRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    93
    Finish & visual result
    77
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Radiant rather than luminous finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · e.l.f. Cosmetics

    Hydrating Camo Concealer

    Medium Peach
    Shade match 81
    $8Ulta BeautyUlta Beauty$23 less (74%)

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly lighterSlightly warmer undertoneSatin rather than luminous finish

    Score details
    Shade match
    81
    Finish & visual result
    67
    Wear & performance
    100
    Skin suitability
    50

    Very close colour · Satin · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Satin rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: medium light with peach undertones

    Medium confidence· Digital match

    View match
  9. Shade match 93
    $17SephoraSephora$14 less (45%)

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than luminous finishMedium rather than buildable coverageNo long-wear claim

    Score details
    Shade match
    93
    Finish & visual result
    77
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than luminous finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 62 Porcelain Beige
    Shade match 89
    $32Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  11. #13 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 70 Vanillia
    Shade match 88
    $22$32SephoraSephora$9 less (29%)

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  12. Shade match 96
    $38SephoraSephoraCosts $7 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than luminous finishFull rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    52
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than luminous finish · Full rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  13. #15 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 90 Sand
    Shade match 87
    $22$32SephoraSephora$9 less (29%)

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Natural rather than luminous finishMedium rather than buildable coverageDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  14. #16 · Clinique

    Even Better All-Over Concealer + Eraser

    CN 74 Beige
    Shade match 85
    $22$32SephoraSephora$9 less (29%)

    Matches: Same neutral undertoneClaims a blurring effectBoth claim long-wearing

    Differences: Slightly deeperNatural rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    60
    Wear & performance
    82
    Skin suitability
    50

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Natural rather than luminous finish · Medium rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium, cool-neutral undertones

    Medium confidence· Digital match

    View match
  15. Shade match 85
    $30SephoraSephora$1 less (3%)

    Matches: Very close colourBoth claim long-wearingBoth claim not settling into lines

    Differences: Slightly cooler undertoneNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for cool undertones

    Medium confidence· Digital match

    View match
  16. #18 · Huda Beauty

    #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Cookie Dough 4.3 Neutral
    Shade match 94
    $31SephoraSephoraSame price

    Matches: Very close colourSame neutral undertoneClaims a skin-like finish

    Differences: Matte rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    38
    Wear & performance
    75
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: medium skin tones with neutral undertones

    Medium confidence· Digital match

    View match
  17. Shade match 85
    $32SephoraSephoraCosts $1 more

    Matches: Very close colourClaims a skin-like finish

    Differences: Olive rather than neutral undertoneRadiant rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    85
    Finish & visual result
    77
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Olive rather than neutral undertone · Radiant rather than luminous finish · Medium rather than buildable coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Retailer shade note: medium tan with olive undertones

    Medium confidence· Digital match

    View match
  18. Shade match 81
    $30SephoraSephora$1 less (3%)

    Matches: Both claim long-wearingBoth claim not settling into lines

    Differences: Slightly warmer undertoneNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    81
    Finish & visual result
    55
    Wear & performance
    86
    Skin suitability
    50

    Close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: for warm undertones

    Medium confidence· Digital match

    View match
  19. #21 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    5.5 Medium
    Shade match 94
    $36SephoraSephoraCosts $5 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Matte rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    38
    Wear & performance
    65
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: Medium with neutral warm undertones

    Medium confidence· Digital match

    View match
  20. Shade match 84
    $32Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Very close colourClaims a blurring effectBoth claim not settling into lines

    Differences: Slightly warmer undertoneMatte rather than luminous finishMedium rather than buildable coverage

    Score details
    Shade match
    84
    Finish & visual result
    45
    Wear & performance
    86
    Skin suitability
    50

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than luminous finish · Medium rather than buildable coverage

    Retailer shade note: medium-deep with golden undertones

    Medium confidence· Digital match

    View match
  21. #23 · Charlotte Tilbury

    Airbrush Flawless Long-Wear Blur Concealer

    8 Medium-Tan
    Shade match 93
    $36Ulta BeautyUlta BeautyCosts $5 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Matte rather than luminous finishFull rather than buildable coverageDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    38
    Wear & performance
    65
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than luminous finish · Full rather than buildable coverage · Does not claim a lightweight feel

    Retailer shade note: Medium Tan with neutral undertones

    Medium confidence· Digital match

    View match
  22. Shade match 90
    $30SephoraSephora$1 less (3%)

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Slightly lighterMatte rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    90
    Finish & visual result
    38
    Wear & performance
    75
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly lighter · Matte rather than luminous finish · Full rather than buildable coverage

    Retailer shade note: neutral beige with neutral undertones

    Medium confidence· Digital match

    View match
  23. Shade match 84
    $38SephoraSephoraCosts $7 more

    Matches: Very close colourClaims a blurring effectClaims transfer resistance

    Differences: Slightly cooler undertoneNatural rather than luminous finishFull rather than buildable coverage

    Score details
    Shade match
    84
    Finish & visual result
    52
    Wear & performance
    61
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than luminous finish · Full rather than buildable coverage · Does not claim not settling into lines

    Retailer shade note: medium with cool peachy undertones

    Medium confidence· Digital match

    View match

Showing 12 of 23 matches

Looking for a foundation in your shade?

The closest shade to bareMinerals ORIGINAL Liquid Mineral Brightening Concealer Medium 3N (Light medium · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15

    Medium Beige 12

    bareMinerals ORIGINAL Loose Matte Talc-Free Mineral Powder Foundation SPF 15, shade Medium Beige 12

    • Very close colour
    • Light medium · Neutral undertone

    $39.50

Closest foundations

  1. MAC Cosmetics Studio Fix Powder Plus Foundation

    N6

    MAC Cosmetics Studio Fix Powder Plus Foundation, shade N6

    • Looks identical
    • Light medium · Neutral undertone

    $39

  2. MAC Cosmetics Studio Radiance Serum Powered Foundation

    N12

    MAC Cosmetics Studio Radiance Serum Powered Foundation, shade N12

    • Looks identical
    • Light medium · Neutral undertone

    $46

  3. NARS Natural Radiant Longwear Foundation

    Patagonia - Medium 1.2

    NARS Natural Radiant Longwear Foundation, shade Patagonia - Medium 1.2

    • Looks identical
    • Light · Neutral undertone

    $55

  4. Well People Skinforia Serum Foundation

    24 Light Medium Neutral

    Well People Skinforia Serum Foundation, shade 24 Light Medium Neutral

    • Same depth, colour not measured
    • Light medium · Neutral undertone

    $30

  5. Clinique Almost Powder Makeup SPF 18 Foundation

    04 Neutral

    Clinique Almost Powder Makeup SPF 18 Foundation, shade 04 Neutral

    • Looks identical
    • Light medium · Neutral undertone

    $40

  6. Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    B30

    Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation, shade B30

    • Looks identical
    • Light medium · Neutral undertone

    $69

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium 3N. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 3NClosest shade match25.0 Medium NaturalScore
Shade match55% of overall99
Colour98#e2b490#e0b491Looks identicalColour difference 0.5 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.2
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared55
Finish34LuminousNaturalDifferentNatural finish rather than luminous
Coverage80BuildableFullCloseFull coverage rather than buildable (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared86
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, dry, combination, oily, sensitiveSkin-type suitability not published for one product
Overall match 84/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer in 25.0 Medium Natural.

Same or better

  • $1 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than buildable coverage
  • Both claim long-wearing
  • Both claim not settling into lines

Different

  • Natural finish instead of luminous
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Baseno siliconeOil-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs oil-based; silicone none vs high

Why the closest overall alternative works

Rare Beauty Liquid Touch Brightening Concealer in 290N, against bareMinerals ORIGINAL Liquid Mineral Brightening Concealer in Medium 3N. Every attribute compared, with its share of the score.

ComparedYour shadeMedium 3NClosest overall alternative290NScore
Shade match55% of overall95
Colour98#e2b490#e2b28dLooks identicalColour difference 0.7 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.8
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone85NeutralNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared77
Finish78LuminousRadiantCloseRadiant finish rather than luminous
Coverage100BuildableMediumCloseMedium coverage rather than buildable (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Not publishedOily, dry, combination, normalSkin-type suitability not published for one product
Overall match 89/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 290N.

Same or better

  • $7 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Radiant finish instead of luminous
  • Medium rather than buildable coverage
  • Claims a skin-like finish
  • Both claim long-wearing
  • Both claim not settling into lines
  • Both claim a lightweight feel

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Baseno siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone none vs high

Where to buy

Closest shade match

IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer 25.0 Medium Natural

Match price
$30Ulta BeautyUlta Beauty
$1 less (3%)

Your shade $31 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Rare Beauty Liquid Touch Brightening Concealer 290N

Best price
$24SephoraSephora
$7 less (23%)

Your shade $31 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.