Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 2 dupes and alternatives Bobbi Brown
4.2 (355)·Medium light · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Both claim not settling into lines· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
87
Finish & visual result
67
Wear & performance
78
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for dry/sensitive skin · No SPF
Matches: Very close colour· Same light coverage· Claims a skin-like finish
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Does not claim not settling into lines
Score details
Shade match
85
Finish & visual result
68
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Does not claim not settling into lines · Does not claim colour stability · Not marketed for dry/oily skin · No SPF
$8Ulta Beauty(product price)$41 less (84%)4.5 (40,486)
Matches: Near-identical swatch colour· Both claim not settling into lines· Both claim a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
78
Finish & visual result
67
Wear & performance
78
Skin suitability
80
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Very close colour· Claims a skin-like finish· Both claim 12-hour wear
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
86
Finish & visual result
54
Wear & performance
89
Skin suitability
20
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim colour stability · Not marketed for combination/dry/normal/oily skin · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Same light coverage
Differences: Slightly warmer undertone· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
78
Finish & visual result
89
Wear & performance
40
Skin suitability
60
Looks identical · Radiant · Light coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for combination/oily skin
Retailer shade note: Medium with golden undertones
Matches: Very close colour· Claims a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
87
Finish & visual result
55
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF
Retailer shade note: for medium skin with neutral undertones
Matches: Near-identical swatch colour· Same radiant finish· Claims a blurring effect
Differences: Slightly warmer undertone· Medium rather than light coverage· Does not claim not settling into lines
Score details
Shade match
78
Finish & visual result
81
Wear & performance
58
Skin suitability
20
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/dry/oily/sensitive skin · No SPF
$14Ulta Beauty(product price)$35 less (71%)3.5 (10)
Matches: Very close colour· Claims a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than cool undertone· Matte rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
87
Finish & visual result
43
Wear & performance
63
Skin suitability
100
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · No SPF
Retailer shade note: medium or tan skin tones with a neutral undertone
Matches: Very close colour· Both claim 12-hour wear· No fragrance listed
Differences: Natural rather than radiant finish· Full rather than light coverage· Does not claim not settling into lines
Score details
Shade match
88
Finish & visual result
39
Wear & performance
63
Skin suitability
100
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Claims a skin-like finish· Both claim a lightweight feel· No fragrance listed
Differences: Slightly lighter· Neutral rather than cool undertone· Natural rather than radiant finish
Score details
Shade match
80
Finish & visual result
61
Wear & performance
63
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly lighter · Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for sensitive skin · No SPF
Matches: Near-identical swatch colour· Same radiant finish· Claims a blurring effect
Differences: Slightly warmer undertone· Medium rather than light coverage· No long-wear claim
Score details
Shade match
79
Finish & visual result
74
Wear & performance
51
Skin suitability
60
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Slightly warmer undertone · Medium rather than light coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · Contains drying alcohol · No SPF
Matches: Very close colour· Claims a blurring effect· Both claim 12-hour wear
Differences: Olive rather than cool undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
81
Finish & visual result
55
Wear & performance
63
Skin suitability
100
Very close colour · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · No SPF
Retailer shade note: tanned amber for olive skin tones
Matches: Very close colour· Claims a blurring effect· Both claim colour stability
Differences: Slightly warmer undertone· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
76
Finish & visual result
62
Wear & performance
63
Skin suitability
100
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than light coverage · No long-wear claim · Does not claim not settling into lines · No SPF
Matches: Very close colour· Claims a blurring effect· Both claim a lightweight feel
Differences: Olive rather than cool undertone· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
80
Finish & visual result
62
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/sensitive skin · No SPF
Retailer shade note: Medium skin with neutral-olive undertones
Matches: Near-identical swatch colour· Claims a blurring effect· Both claim a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Buildable rather than light coverage
Score details
Shade match
79
Finish & visual result
62
Wear & performance
63
Skin suitability
60
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for combination/sensitive skin · No SPF
Retailer shade note: Medium-Tan skin with a peachy-golden undertone
$39Ulta Beauty(product price)$10 less (20%)4.3 (6,833)
Matches: Very close colour· Claims a blurring effect· Both claim colour stability
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
82
Finish & visual result
55
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
Matches: Very close colour· Claims transfer resistance· Both claim a lightweight feel
Differences: Slightly warmer undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
78
Finish & visual result
67
Wear & performance
58
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: medium-dark with yellow undertones
Matches: Very close colour· Claims a blurring effect· Both claim a lightweight feel
Differences: Olive rather than cool undertone· Natural rather than radiant finish· Medium rather than light coverage
Score details
Shade match
79
Finish & visual result
62
Wear & performance
63
Skin suitability
60
Very close colour · Natural · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Olive rather than cool undertone · Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily/sensitive skin · No SPF
Retailer shade note: M3.5 - medium to medium-deep with warm undertones, and an olive tone
The closest shade to Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 Golden 2 (Medium light · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Tarte Maracuja Juicy Glow Tint in 35N Medium Neutral, against Bobbi Brown Vitamin Enriched Skin Tinted Moisturizer SPF 15 in Golden 2. Every attribute compared, with its share of the score.
ComparedYour shadeGolden 2Closest match35N Medium NeutralHow they compareScore
Shade match55% of overall97
Colour60%97#dca36b#d7a068Looks identicalColour difference 1.1 (0 is identical)
Overall match 87/100Shade match 97/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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