Light medium · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
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14 of 32 matches
Only showing matches in liquid form.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $81 at Ulta Beauty
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$40View at Sephora
Ulta Beautyfrom $40 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $81 at Ulta Beauty
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45
Every store that sells this shade · prices as last checked
Sephora$55View at SephoraUlta Beautyfrom $55 · product priceView at Ulta Beauty
Macy's$55View at Macy'sRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$71 less (88%)Matches: Near-identical swatch colourSame radiant finishSame full coverage
Differences: Not marketed for sensitive skin
Looks identical · Radiant · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Not marketed for sensitive skin
Medium confidence· Digital match
L.A. Girl Pro Coverage Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautySephora$21 less (26%)Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish
Differences: Medium rather than full coverageNot marketed for oily/sensitive skin
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Medium rather than full coverage · Not marketed for oily/sensitive skin
Retailer shade note: light, neutral
Medium confidence· Digital match
Hourglass Illusion Luminous Glow Foundation SPF 30
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyUlta Beauty(product price)$18 less (22%)Matches: Near-identical swatch colourSame full coverageClaims long-wearing
Differences: Luminous rather than radiant finish
Looks identical · Luminous · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Luminous rather than radiant finish
Medium confidence· Digital match
Lancôme Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27
Every store that sells this shade · prices as last checked
Macy's$63View at Macy'sUlta Beautyfrom $63 · product priceView at Ulta Beauty
Target$70.51 less (87%)Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish
Differences: Light rather than full coverageNot marketed for sensitive skinContains drying alcohol
Looks identical · Radiant · Light coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Light rather than full coverage · Not marketed for sensitive skin · Contains drying alcohol
Medium confidence· Digital match
CoverGirl Clean Fresh Skin Milk Foundation
Every store that sells this shade · prices as last checked
Target$10.49View at Target
CVS$11.99View at CVSSephora$12 less (15%)Matches: Near-identical swatch colourSame neutral undertoneSame radiant finish
Differences: Medium rather than full coverageNot marketed for oily/sensitive skinContains drying alcohol
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: light medium with pink neutral undertones
Medium confidence· Digital match
Pat McGrath Labs Skin Fetish: Sublime Perfection Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraUlta Beautyfrom $69 · product priceView at Ulta BeautyUlta Beauty$26 less (32%)Matches: Near-identical swatch colourSame full coverageClaims 12-hour wear
Differences: Natural rather than radiant finish
Looks identical · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish
Medium confidence· Digital match
Estée Lauder Double Wear Max Cover Camouflage Foundation For Face and Body SPF 15
Every store that sells this shade · prices as last checked
Macy's$55View at Macy'sUlta Beauty$55View at Ulta BeautySephora$34 less (42%)Matches: Near-identical swatch colourSame neutral undertoneSame full coverage
Differences: Natural rather than radiant finishNot marketed for dry/normal skinContains drying alcohol
Looks identical · Natural · Full coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Natural rather than radiant finish · Not marketed for dry/normal skin · Contains drying alcohol
Retailer shade note: medium tan with neutral-warm undertones
Medium confidence· Digital match
Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraSephora$33 less (41%)Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims long-wearing
Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for oily/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily/sensitive skin
Retailer shade note: light medium with warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephora$42 less (52%)Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for oily/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily/sensitive skin
Retailer shade note: medium, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Makeup Broad Spectrum SPF 15 Foundation
Every store that sells this shade · prices as last checked
Macy's$39View at Macy'sUlta Beautyfrom $39 · product priceView at Ulta BeautySephora$39View at SephoraSephora$33 less (41%)Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims long-wearing
Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for oily/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 22% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily/sensitive skin
Retailer shade note: light with medium warm undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephora$21 less (26%)Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a blurring effect
Differences: Natural rather than radiant finishMedium rather than full coverage
Looks identical · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than full coverage
Retailer shade note: light with warm undertones
Medium confidence· Digital match
Hourglass Ambient Soft Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyUlta Beauty(product price)$32 less (40%)Matches: Near-identical swatch colourSame neutral undertoneSame full coverage
Differences: Matte rather than radiant finishNot marketed for combination/sensitive skin
Looks identical · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than radiant finish · Not marketed for combination/sensitive skin
Retailer shade note: medium fair, warm-neutral undertones
Medium confidence· Digital match
Clinique Even Better Clinical Serum Foundation Broad Spectrum SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyMacy's$49View at Macy'sThe closest shade to Chanel N°1 DE CHANEL Revitalizing Foundation BD71 (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
2N22
$35
5.5 Medium
$36
290N
$24
4W Warm
$42
Biscuit
$36
5
$42
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 210, against Chanel N°1 DE CHANEL Revitalizing Foundation in BD71. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 210.
10 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 3W1 Tawny, against Chanel N°1 DE CHANEL Revitalizing Foundation in BD71. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 3W1 Tawny.
10 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.
Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 210
SephoraYour shade $81 at Ulta Beauty
Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 3W1 Tawny
SephoraYour shade $81 at Ulta Beauty
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
