Medium · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
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3 of 30 matches
Only showing matches with buildable coverage.
The equivalent shade and the most similar foundation overall.
WalmartYour shade $69 at Ulta Beauty
NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at Target
Walgreens$15.99View at Walgreens
CVS$15.99View at CVSRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$20 less (29%)Matches: Very close colourSame neutral undertoneSame buildable coverage
Differences: Natural rather than matte finishNo long-wear claim
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 23% ingredient overlap
Differences: Natural rather than matte finish · No long-wear claim
Medium confidence· Digital match
Clinique Daily Calm Makeup Balm Foundation
Every store that sells this shade · prices as last checked
Macy's$49View at Macy'sUlta Beauty$49View at Ulta BeautyTarget$39 less (57%)Matches: Same buildable coverageClaims a skin-like finishBoth claim a lightweight feel
Differences: Slightly warmer undertoneNatural rather than matte finishNo blurring effect claimed
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly warmer undertone · Natural rather than matte finish · No blurring effect claimed · Not marketed for sensitive skin
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetThe closest shade to Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation B110 (Medium · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
385
$30
WN 114 Golden
$22
Golden Amber
$12.99
N8
$16.99
Deep Cinnamon
$8
Light Tan
$12
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 16 Natural Beige, against Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation in B110. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in 16 Natural Beige.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
WalmartYour shade $69 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
View at Sephora